How Has The Virtual Event Platform Market Size Been Growing and What Are The Future Projections?
The virtual event platform market size has been growing rapidly in recent years. The market size accelerated from $14.67 billion in 2024 to $16.39 billion in 2025 at a compound annual growth rate (CAGR) of 11.8%. The blossoming market can largely be attributed to digital transformation initiatives, globalization and remote collaboration, COVID-19 pandemic acceleration, need for flexibility and scalability, and enhanced user engagement features.
The virtual event platform market is expected to continue its rapid growth, with projections estimating it will reach $31.79 billion in 2029 at a compound annual growth rate (CAGR) of 18.0%. Anticipated growth in the next few years is due to factors such as post-event analytics and measurement, integration with social media platforms, competitive landscape and innovation, enhanced accessibility and inclusivity, and the evolution of virtual trade shows and exhibitions.
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What Is Driving The Growth of The Virtual Event Platform Market?
A significant factor driving the growth of the virtual event platform is the increasing number of online meetings, conferences, lectures, and events. The advent of COVID-19 presented new challenges for corporations to conduct meetings and events. With the abrupt shift towards virtual environments, organizations relied heavily on avant-garde technologies to foster connectivity and mitigate the impact of COVID-19. This sudden shift spurred a significant surge in the utilization of virtual event platforms.
What Are the Major Segments Within the Global Virtual Event Platform Market?
The virtual event platform market covered in this report is segmented as follows:
1) By Component: Platform, Services, Training And Consulting, Support And Maintenance, Deployment And Integration
2) By Organization Size: Large Enterprises, Medium-Size Enterprises, Small Enterprises
3) By End-User: Non-Profit, Government, Education, Healthcare And Lifesciences, Third-Party Planner, Associations, Corporations
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Who Are The Major Players in The Virtual Event Platform Market?
Notable players in the virtual event platform market include 6Connex Inc., Cvent Inc., Microsoft Corporation, Cisco Systems Inc., Zoom Video Communications Inc., Influitive Corporation, Whova Inc., OneCause Inc., Webex Events (formerly Socio), GoTo Webinar (LogMeIn Inc.), BlueJeans Events (Verizon Business), and several others.
What Are The Emerging Trends In The Virtual Event Platform Market?
Noteworthy trends emerging in the virtual event platform market are the advancements in augmented reality (AR) and virtual reality (VR). Major companies are investing in implementing cutting-edge technologies such as CRM, video API, text API, AI, ML, and others into their platforms.
How Is The Virtual Event Platform Market Performing Across Different Regions?
North America was the largest region in the virtual event platform market in 2024. Asia-Pacific is emerging as the fastest-growing region in the forecast period.
Market Definition: What Does The Virtual Event Platform Market Report 2025 Offer?
The virtual event platform refers to a tool that hosts interactive events like conferences, trade expos, and workshops over the internet. The primary purpose of a virtual events platform is to widen the audience base and foster inclusivity. It also offers an efficient method of increasing revenue and collecting crucial data about the audience. The Virtual Event Platform Market research report from The Business Research Company provides global market size, growth rate, regional shares, competitor analyses, detailed segments, trends, and opportunities.
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