Emerging Trends in Oat Milk Market: A 2032 Analysis

The Oat Milk Global Market Report 2023 by The Business Research Company, provides oat milk market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten-year historic period – 2010-2021, and a ten-year forecast period – 2023-2032.

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According to The Business Research Company’s Oat Milk Global Market Report 2023, the global oat milk market size grew from $2.76 billion in 2022 to $3.05 billion in 2023 at a compound annual growth rate (CAGR) of 10.3%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services, and affecting many markets across the globe. The oat milk market size is expected to grow to $4.21 billion in 2027 at a CAGR of 8.4%.

The rise in the vegan population is expected to propel the growth of the oat milk market going forward. Veganism is the practise of avoiding the use of animal products, particularly in the diet, as much as possible. There is rapid growth in the vegan population for various reasons, which include weight management, health concerns, animal welfare, and others. Oat milk offers more vitamin D than cow’s milk, which provides a variety of health benefits, including bone and dental health, as well as immune system endurance.

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Major Players:

  • Thrive Market Inc.
  • The Hain Celestial Group Inc.
  • Rise Brewing, PepsiCo (US)
  • Pacific Food
  • Oatly AB, Happy Planet Foods (US)

The oat milk market is segmented:

1) By Source: Organic, Conventional
2) By End User: Food & Beverages, Nutraceuticals & Baby Food, Personal Care, Pharmaceuticals
3) By Product: Plain, Flavoured
4) By Packaging Form: Carton, Bottle

Product innovations are shaping the oat milk market. Major companies operating in the oat milk sector are focused on developing innovative products to meet customer demand and strengthen their position. For instance, in June 2020, Gold&Green, a Finland-based food technology company, launched 100% plant-based protein pulled oats. Pulled Oats capitalises on the rising popularity of a plant-based diet and will attract vegans, vegetarians, pescatarians, flexitarians, and pretty much everyone attempting to eat less meat or looking for tasty and varied protein substitutes. Pulled oats have a unique fibrous texture that integrates flavors well and can be seasoned to taste.

The oat milk market report table of contents includes:

1. Executive Summary
2. Oat Milk Market Market Characteristics
3. Oat Milk Market Market Trends And Strategies
4. Oat Milk Market Market – Macro Economic Scenario
5. Oat Milk Market Market Size And Growth

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26. Africa Oat Milk Market Market
27. Oat Milk Market Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Oat Milk Market Market
29. Oat Milk Market Market Future Outlook and Potential Analysis
30. Appendix

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