How large is the agencies seo services market, and what is its growth trajectory?
The agencies SEO services market size has grown rapidly in recent years. It will grow from $73.28 billion in 2024 to $86.7 billion in 2025 at a compound annual growth rate (CAGR) of 18.3%. The growth in the historic period can be attributed to growth in digital media consumption, rise in penetration of smartphones and internet services, digital empowerment of older generations, and favorable government initiatives.
The agencies SEO services market size is expected to see rapid growth in the next few years. It will grow to $157.81 billion in 2029 at a compound annual growth rate (CAGR) of 16.2%. The growth in the forecast period can be attributed to the increase in digital advertising revenues, the emergence of affordable internet in developing countries, the growing digital native population, and the increase in social media usage. Major trends in the forecast period include the use of rich snippets, focus on visual content, video content optimization, mobile optimization, page experience signal, voice search, extensive keyword research, and the use of featured snippets.
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What are the key forces behind the agencies seo services market’s growth in recent years?
The number of people using smartphones and internet services is increasing rapidly, especially in developing countries and this factor is expected to drive the market for agencies’ SEO services during the forecast period. For instance, in February 2023, according to Uswitch Limited, a UK-based price comparison and switching service company, there were 71.8 million mobile connections in the UK, a 3.8% (or around 2.6 million) increase over 2021. Moreover, 95% of the 68.3 million UK population, which is 65 million individuals, are expected to own a smartphone by 2025. The increased penetration of smartphones and internet services made access to video content and information easy and made it a requirement to optimize the search thereby positively impacting the agency SEO services market.
What are the major segments of the agencies seo services market?
The agencies SEO services market covered in this report is segmented –
1) By Service Type: Online Services, Offline Services
2) By Subscription: Monthly, Annually, Other Subscription
3) By End Use Industry: Professional Services, IT Services, Ecommerce, Hospitality, Recreation, Real Estate, Other End-Use Industries
Subsegments:
1) By Online Services: On-Page SEO (Keyword Optimization, Meta Tags, Content Optimization), Off-Page SEO (Link Building, Social Media Engagement), Technical SEO (Site Speed Optimization, Mobile-Friendliness, Crawlability), Local SEO, E-commerce SEO
2) By Offline Services: SEO Training And Consultancy, SEO Strategy Development, Brand Reputation Management (PR), Competitor SEO Analysis, Analytics And Reporting Services
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Which companies dominate the agencies seo services market?
Major companies operating in the agencies SEO services market include WEBFX, The SEO Works Limited, Moz Inc., WordStream, Ignite Visibility, Big Leap, SocialSEO, Victorious, Searchbloom, SAG ipl, SEO.in, TechMagnate, SEO Valley, SEOTonic, SEO Discovery, PageTraffic, Indazo, SEO Agency, SEO Shifu, GMA, Netconcepts, Digital Marketing Agency (DMA), Hangzhou SEO Network Technology, R1SEO, Webguru Tokyo, Info Cubic, One Egg Digital, Sparro, Newpath Web, Digital Next, Web Design Korea, DDB Group, Cartoozo, Genie Crawl, Custard Online Marketing, Pearl Lemon, iCONQUER, Boostability, Indexsy, DAC Media, Develoop Software, Webbing, Amplifica, Indigoextra Ltd, Wake Up Media, iCrossing, Contentbird, Ascensor Limited, Delante, Onely, MiroMind, Strategiczni.pl, Comrade Web, Flatstack, Nimax, InsightWhale, AppCraft, NNC Services, Danco Vision, JML Network, Xivic, SEO Cupcake, SmartSites, Lounge Lizard, Conklin Media, SEOValley, Inside Digital, Agência WnWeb, Sherlock Communications, Developers.dev, Biziil Inbound Marketing, Doomel, Goomark, Criação de Sites Profissionais AlanPereira.com, The Growth Agency, Mago SEO, Olivas Digital, Maudy SEO Consultant – Website Optimization, SEO Fernando, Curacautin – SEO and Mkt Digital, Agency Madison, WPSEO, SEO Marketing, Digital Marketing Agency, Spiralytics Agency, marketingagency.io, Site Square Marketing Digital, Digital Bees, LinoMix, Uprise Negócios Digitais, Bruce Clay Inc., BeOnTop, Professional SEO company TrustCorp, Zarief, Traffic, Brain Space, Angora Media, KeyScouts, Mobupps, SEO Studio, SEO Durban, Preferred Marketers, Web SEO Online, BlueMagnet, TopLine Comms, Storyteller, B&E Design Firm.
What major trends will shape the agencies seo services market during the forecast period?
Major Companies operating in agencies SEO services market are using Zero-Click Search Results to increase their appearance in the search results and this is a major trend in the agency’s SEO services market. Zero-click searches allude to a search engine results page (SERP) which answers the query directly at the top so that the user doesn’t need to do any further clicks to complete the search. A zero-click search fulfills the search intent at the top of the SERP. For instance, in October 2022, according to a study published by Semrush Holdings, Inc., a US-based provider of digital marketing toolkits, zero-click searches accounted for 25.6% of desktop searches and 17.3% of mobile searches. Zero-click searches include database-style searches, dictionary, and encyclopedia-style searchers, and map direction-style searchers.
What are the key regional dynamics of the agencies seo services market, and which region leads in market share?
The countries covered in the agencies SEO services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain
What Does The Agencies SEO Services Market Report 2025 Offer?
The agencies seo services market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
The agencies SEO services are agencies that perform search engine optimization utilizing on-page and off-page optimization strategies and procedures to raise a website’s search ranks. Search engine optimization (SEO) aims to increase a company’s visibility in search engines such as Google, Bing, and Yahoo and to provide targeted visitors to its website.
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