AI In Social Media Market Leading Players, Evolving Trends And Forecast To 2033

The ai in social media global market report 2024 from The Business Research Company provides comprehensive market statistics, including global market size, regional shares, competitor market share, detailed segments, trends, and opportunities. This report offers an in-depth analysis of current and future industry scenarios, delivering a complete perspective for thriving in the industrial automation software market.

AI In Social Media Market, 2024 report by The Business Research Company offers comprehensive insights into the current state of the market and highlights future growth opportunities.

Market Size –

The ai in social media market size has grown exponentially in recent years. It will grow from $1.68 billion in 2023 to $2.16 billion in 2024 at a compound annual growth rate (CAGR) of 28.5%. The growth in the historic period can be attributed to personalized content recommendations, enhanced user engagement, image and video recognition, social listening and insights, influencer marketing optimization.

The ai in social media market size is expected to see exponential growth in the next few years. It will grow to $5.95 billion in 2028 at a compound annual growth rate (CAGR) of 28.8%. The growth in the forecast period can be attributed to tailored platform personalization, strengthened spam and fake account detection, improved trend prediction, precision in ad targeting, ai-driven customer service innovation. Major trends in the forecast period include platform customization and user experience, conversational ai and chatbots, content creation and curation, visual recognition and augmented reality, sentiment analysis and social listening.

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Scope Of AI In Social Media Market

The Business Research Company’s reports encompass a wide range of information, including:

1. Market Size (Historic and Forecast): Analysis of the market’s historical performance and projections for future growth.

2. Drivers: Examination of the key factors propelling market growth.

3. Trends: Identification of emerging trends and patterns shaping the market landscape.

4. Key Segments: Breakdown of the market into its primary segments and their respective performance.

5. Focus Regions and Geographies: Insight into the most critical regions and geographical areas influencing the market.

6. Macro Economic Factors: Assessment of broader economic elements impacting the market.

AI In Social Media Market Overview

Market Drivers –

The growing social media usage for online shopping is expected to propel the growth of AI in social media market going forward. Social media usage for online shopping refers to the growing trend of using social media platforms for discovering, researching, and purchasing products online. AI in social media is used for online shopping to enhance the shopping experience, improve product recommendations, and streamline the purchase process. It helps with personalized recommendations, visual search, chatbots and virtual assistants, customer support, fraud detection, and security. So, these factors boost AI in social media market. For instance, in December 2022, according to Influencer Marketing Hub, a Denmark-based media company, the number of social consumers in the US increased by more than 35%, and in 2022, social commerce sales in the country will be worth $53.10 million, or 5.1% of all online sales compared to previous years. In China, 11.7% of total retail eCommerce sales will be through social apps in 2020, and it had increase to 52% in 2022. Therefore, the growing social media usage for online shopping is driving the growth of AI in social media market.

Market Trends –

Technological advancement is a key trend gaining popularity in the AI in social media markets. Major companies operating in the AI in social media market are developing innovative technologies to sustain their position in the market. For instance, in July 2022, Meta Platforms, Inc., a US-based technology company, launched a new AI-powered tool called Sphere. It is the first AI model capable of instantly scanning millions of citations to see if they genuinely support the associated assertion. This innovative artificial intelligence (AI) program would identify and address false information, or fake news, on the internet and on Facebook, Instagram, and WhatsApp, which contribute to the spread of misinformation online, to improve the accuracy of Wikipedia pages. Additionally, Sphere’s dataset, which consists of 134 million public webpages, uses the internet’s collective wisdom to quickly examine hundreds of thousands of online citations in an effort to look for factual inaccuracies. The tool is expected to help improve the accuracy and reliability of information online and ultimately combat the spread of misinformation on social media.

The ai in social media market covered in this report is segmented –

1) By Component: Solutions, Services

2) By Technology: Machine Learning And Deep Learning, Natural Language Processing (NLP)

3) By Enterprise Size: Small And Medium-Sized Enterprises (SMEs), Large Enterprises

4) By Application: Customer Experience Management, Sales And Marketing, Image Recognition, Predictive Risk Assessment, Other Applications

5) By End User: Retail, E-commerce, Banking, Financial Services And Insurance (BFSI), Media And Advertising, Education, Public Utilities, Others End-Users

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Regional Insights –

North America was the largest region in the AI in social media market in 2023. Asia-Pacific is expected to be the fastest-growing region in the global AI in social media market report during the forecast period. The regions covered in the ai in social media market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Key Companies –

Major companies operating in the ai in social media market report are Meta Platforms Inc., International Business Machines Corporation, Microsoft Corporation, Adobe Inc., Snap Inc., Amazon Web Services Inc., Google LLC, Salesforce Inc., Twitter Inc., Baidu Inc., Hootsuite Inc., Clarabridge, NetBase Solutions Inc., Talkwalker, Converseon Inc., Sprinklr, ByteDance Ltd., Pinterest Inc., Reddit Inc., Sprout Social Inc., Buffer Inc., Socialbakers Inc., Brandwatch GmbH, Meltwater Group ASA, Crimson Hexagon Inc., Khoros Inc., Falcon.io, Zoho Corporation Pvt. Ltd., Brand24 sp. z o.o., Oktopost

Table of Contents

1. Executive Summary

2. AI In Social Media Market Report Structure

3. AI In Social Media Market Trends And Strategies

4. AI In Social Media Market – Macro Economic Scenario

5. AI In Social Media Market Size And Growth

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27. AI In Social Media Market Competitor Landscape And Company Profiles

28. Key Mergers And Acquisitions

29. Future Outlook and Potential Analysis

30. Appendix

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