The Business Research Company’s report on the Air Care Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.
What are the key drivers behind the air care market’s growth in recent years?
The rise in pollution levels is expected to propel the growth of the air care market going forward. Pollution levels measure the concentration or number of pollutants present in the environment, typically in the air, water, or soil. Air care, or air pollution control, is essential for reducing the harmful effects of air pollution on human health and the environment, which provides improved public health, climate change mitigation, improved air quality, and environmental protection. For instance, in August 2024, according to the United States Environmental Protection Agency, a US-based government agency, the U.S. emitted approximately 66 million tons of pollution in 2023, primarily contributing to ozone formation, acid deposition, and reduced visibility. Therefore, the rise in pollution levels is driving the growth of the air care market.
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How does the future projection of the air care market size compare to its historical growth?
The air care market size has grown strongly in recent years. It will grow from $14.29 billion in 2024 to $15.04 billion in 2025 at a compound annual growth rate (CAGR) of 5.3%. The growth in the historic period can be attributed to increasing awareness of indoor air quality, rising disposable income, health and wellness focus, urbanization trends, and economic growth
The air care market size is expected to see strong growth in the next few years. It will grow to $19.69 billion in 2029 at a compound annual growth rate (CAGR) of 7.0%. The growth in the forecast period can be attributed to a rise in concerns about indoor pollution, smart home integration, e-commerce growth, customization and personalization, and regulatory support. Major trends in the forecast period include air purification technologies, natural and botanical formulations, aromatherapy and wellness, contactless and touchless solutions, and collaborations with home decor brands.
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Which key players are shaping the future of the air care market?
Major companies operating in the air care market include The Procter & Gamble Company, Unilever plc, Henkel AG & Co. KGaA, Kimberly-Clark Corporation, Reckitt Benckiser Group Plc., S. C. Johnson & Son Inc, Newell Brands Inc., The Clorox Company, Westinghouse Electric Corporation, Church And Dwight Co. Inc., Scentsy Inc., Godrej Consumer Products Ltd., Candle-lite Company, Car-Freshener Corporation, Farcent Enterprise Co. Ltd., Fresh Products LLC, California Scents, Beaumont Products Inc, Clean Control Corporation, AromaTech, Air Wick, The Claire Manufacturing Company, Odorchem Manufacturing Corp., Greenleaf Gifts, The Beeswax Candle Co, Moso Natural, Airance, Aariapure Private Limited, Hubmar Inc.
What trends will propel the growth and evolution of the air care market?
Product innovation is a key trend gaining popularity in the air care market. Major companies operating in the air care market are concentrating on creating innovative products to strengthen their position in the air care market. For instance, in February 2022, Yankee Candle Company Inc., a US-based manufacturer and retailer of scented candles, candleholders, accessories, and dinnerware, launched the new Yankee Candle’s well-living collection. It is a series of wellness-inspired scents designed to uplift the spirits and encourage restoration and rebirth. This collection features a color scheme influenced by nature, a unique square vessel shape, and a natural rubberwood lid. These are available in various shapes and sizes, including a single wax melt, a medium square jar with three wicks, and a large square jar with two wicks.
Which regions are expected to become dominant players in the air care market?
Europe was the largest region in the air care market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the air care market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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What are the emerging key segments in the air care market, and how are they evolving?
The air care market covered in this report is segmented –
1) By Product: Gel Air Fresheners, Electric Air Fresheners, Candle Air Fresheners, Spray Or Aerosol Air Fresheners, Liquid Air Fresheners, Other Products
2) By Price: Low, Medium, High
3) By Distribution Channel: Online, Offline
4) By Application: Rooms, Toilets, Other Applications
Subsegments:
1) By Gel Air Fresheners: Gel Beads, Gel Packs, Jar Or Container Gels
2) By Electric Air Fresheners: Plug-In Air Fresheners, Battery-Operated Air Fresheners, Scented Diffusers
3) By Candle Air Fresheners: Scented Candles, Decorative Candles, Soy Or Natural Wax Candles
4) By Spray Or Aerosol Air Fresheners: Trigger Spray Air Fresheners, Aerosol Cans, Odor Neutralizers
5) By Liquid Air Fresheners: Refillable Liquid Air Fresheners, Room Spray Liquids, Concentrated Liquid Refills
6) By Other Products: Incense Sticks, Air Purifiers With Scent Functionality, Car Air Fresheners
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What defines the structure and scope of the air care market?
Air care refers to the products that improve the indoor environment by removing offensive scents, reviving the air, or removing airborne contaminants. It is used to deliver enjoyable aroma sensations and eliminate bad smells within.
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