Overview and Scope
Anti-counterfeit packaging refers to the method of assigning secure packaging to a product or using technologies to prevent imitation of the product.
Sizing and Forecast
The anti-counterfeit packaging market size has grown rapidly in recent years. It will grow from $154.52 billion in 2023 to $172.67 billion in 2024 at a compound annual growth rate (CAGR) of 11.7%. The growth in the historic period can be attributed to focus on brand protection, consumer awareness, rise in counterfeiting activities, increase in global trade..
The anti-counterfeit packaging market size is expected to see rapid growth in the next few years. It will grow to $276.45 billion in 2028 at a compound annual growth rate (CAGR) of 12.5%. The growth in the forecast period can be attributed to focus on supply chain security, adoption of smart packaging, consumer awareness and demand, increased counterfeiting activities, rising regulatory stringency.. Major trends in the forecast period include expansion of e-commerce and global supply chains, advanced authentication technologies, regulatory compliance and standards, rise in global counterfeiting activities, consumer awareness and demand..
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Segmentation & Regional Insights
The anti-counterfeit packaging market covered in this report is segmented –
1) By Technology: Mass Encoding, Radio Frequency Identification (RFID), Holograms, Forensic Markers, Tamper Evidence, Other Technologies
2) By Packaging Format: Bottles And Jars, Vials And Ampoules, Blisters, Trays, Pouches And Sachets, Other Packaging Formats
3) By End Use: Food And Beverage, Healthcare, Automotive, Personal Care And Cosmetics, Electrical And Electronics, Other End Users
Top 5 Major Players:
Asia-Pacific was the largest region in the anti-counterfeit packaging market in 2023. Asia-Pacific is expected to be the fastest-growing region in the anti-counterfeit packaging market report during the forecast period. The regions covered in the anti-counterfeit packaging market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The surge in sales of pharmaceutical and healthcare products is expected to propel the anti-counterfeit packaging market. The sales of pharmaceutical and healthcare products are rising due to increasing prevalence of diseases, aging population, and increasing healthcare expenditure. Counterfeit products are a major global issue, and counterfeit pharmaceuticals constitute a huge threat to the entire healthcare industry, causing revenue loss for businesses and a greater risk to the lives of those who consume counterfeit drugs. Anti-counterfeit pharmaceutical packaging helps to reduce counterfeiting or infringement and sales of fake pharmaceuticals. For instance, according to the First-Quarter 2022 report of Pfizer, a US-based pharmaceutical and biotechnology company, it earned revenues of $25.7 billion in 2022, showing an operational rise of 82% from 2021. $14.94 billion in revenues came from the vaccines category, $3.19 billion from hospitals, $2.97 billion from oncology, and $820 million from immunology. Therefore, the surge in sales of pharmaceutical and healthcare products will drive the anti-counterfeit packaging market.
Key Industry Players
Major companies operating in the anti-counterfeit packaging market are developing new anti-counterfeiting system for pharmaceutical blister packs to secure a competitive advantage in the market. Pharmaceutical blister packs refer to packaging commonly used in the pharmaceutical industry to contain and protect individual doses of medication, typically in the form of pills or capsules. For instance, in March 2022, Holographyx Inc., a US-based holograms company, launched Holo-Blister, an innovative anti-counterfeiting system for pharmaceutical blister packs, securing US and EU patents. This technology allows holograms to be applied to the back of blister packs using conventional heat-seal packaging equipment, offering visibility only behind each pill/capsule cavity. Holo-Blister enhances product authenticity by allowing printing around the pill/capsule recess and enables consumers to visually validate purchases instantly, providing a unique and cost-effective solution in the fight against counterfeit pharmaceuticals.
The anti-counterfeit packaging market report table of contents includes:
1. Executive Summary
2. Anti-Counterfeit Packaging Market Characteristics
3. Anti-Counterfeit Packaging Market Trends And Strategies
4. Anti-Counterfeit Packaging Market – Macro Economic Scenario
5. Global Anti-Counterfeit Packaging Market Size and Growth
….
31. Global Anti-Counterfeit Packaging Market Competitive Benchmarking
32. Global Anti-Counterfeit Packaging Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Anti-Counterfeit Packaging Market
34. Anti-Counterfeit Packaging Market Future Outlook and Potential Analysis
35. Appendix
List Of Tables:
Table 1: Global Historic Market Growth, 2018-2023, $ Billion
Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
Table 3: Global Anti-Counterfeit Packaging Market, Segmentation By Technology, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 4: Global Anti-Counterfeit Packaging Market, Segmentation By Packaging Format, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 5: Global Anti-Counterfeit Packaging Market, Segmentation By End Use, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
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