The Baby Care Products Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Baby Care Products Global Market Report 2024, The baby care products market size has grown strongly in recent years. It will grow from $57.59 billion in 2023 to $63.28 billion in 2024 at a compound annual growth rate (CAGR) of 9.9%. The growth in the historic period can be attributed to increase in birth rates, changing lifestyles, rise in awareness of product safety, health and wellness trends, increased urbanization.
The baby care products market size is expected to see strong growth in the next few years. It will grow to $91.7 billion in 2028 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to e-commerce growth, digital parenting platforms, increasing population of working women, increasing disposable income. Major trends in the forecast period include eco-friendly and sustainable products, premium and niche products, customization, allergen awareness, packaging and design innovations.
The increase in spending on infant care is contributing to the growth of the baby care products market. Infant care generally includes feeding, changing diapers, and taking care of the infant’s hygiene. Parents are spending more on baby care products for their babies to be hygienic and to prevent skin infections. For instance, according to Selzy, a Cyprus-based cloud email marketing platform , in May 2023, American parents with children under the age of five spent over $42 billion on childcare. Therefore, an increase in spending on infant care is driving the growth of the baby care products market.
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The baby care products market covered in this report is segmented –
1) By Type: Baby Skin Care, Baby Hair Care Products, Bathing Products, Baby Tolitories, Baby Food And Beverages, Other Products
2) By Buyer Type: Institutional Buyers, Residential Buyers
3) By Distribution Channel: Online Platform, Departmental Stores, Specialized Stores, Supermarkets, Other Distribution Channels
Major companies operating in the baby care products market are focusing on developing innovating products, such as feather diapers, to provide a competitive edge in the market. Feather Diapers are used as baby care products for babies and kids aged 0 to 3 years and can support weights of up to 20 kg. For instance, in February 2022, R For Rabbit Baby Products Private Limited, an India-based baby product company, launched feather diapers. Feather diapers are a next-generation diaper that is highly breathable and embedded with 10 million pores. Feather diapers are designed to be soft, lightweight, and comfortable for babies. They absorb more than other diapers, so the diaper doesn’t become lumpy and feel heavy.
The baby care products market report table of contents includes:
- Executive Summary
- Baby Care Products Market Characteristics
- Baby Care Products Market Trends And Strategies
- Baby Care Products Market – Macro Economic Scenario
- Global Baby Care Products Market Size and Growth
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- Baby Care Products Market Competitive Landscape And Company Profiles
- Global Baby Care Products Market Competitive Benchmarking
- Global Baby Care Products Market Competitive Dashboard
- Key Mergers And Acquisitions In The Baby Care Products Market
- Baby Care Products Market Future Outlook and Potential Analysis
Top Major Players
- Johnson & Johnson Services Inc.
- The Procter & Gamble Company
- Kimberly-Clark Corporation
- The Himalaya Drug Company Ltd.
- Beiersdorf AG
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