Benefits Navigation Platform Market Forecast 2024-2033: Growth Rate, Drivers, And Trends

The Benefits Navigation Platform Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Benefits Navigation Platform Global Market Report 2024, The benefits navigation platform market size has grown strongly in recent years. It will grow from $10.82 billion in 2023 to $11.79 billion in 2024 at a compound annual growth rate (CAGR) of 9.0%. The growth in the historic period can be attributed to increasing employee benefit complexity, diverse workforce needs, healthcare cost transparency, rising healthcare costs, employee engagement initiatives, enhanced user experience.

The benefits navigation platform market size is expected to see strong growth in the next few years. It will grow to $16.41 billion in 2028 at a compound annual growth rate (CAGR) of 8.6%. The growth in the forecast period can be attributed to workforce well-being programs, digital transformation in hr, remote work considerations, global workforce management, personalized well-being journeys, financial wellness integration. Major trends in the forecast period include machine learning integration, real-time analytics, blockchain for data security, artificial intelligence in benefits communications.

The rising growth of cloud-based solutions is expected to propel the growth of the benefits navigation platform market going forward. A cloud-based solution refers to the programs, storage spaces, on-demand services, computer networks, and other services accessible through another provider’s shared cloud computing framework using an internet connection. Benefit navigation platforms, such as employee benefits software, are a class of cloud-based human resource solutions that assist businesses in managing and executing their employee benefits strategies. For instance, in June 2023, according to the Australian Bureau of Statistics, an Australia-based government agency for statistics, 85% of firms in Australia are using information and communication technologies (ICTs) in 2022, which is an increase from 69% of enterprises in 2020 Out of which, 59% were using cloud-based solutions. Therefore, the rising growth of cloud-based solutions is driving the growth of the navigation platform market.

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The benefits navigation platform market covered in this report is segmented –

1) By Type: For Employers, For Employees

2) By Solution: Software, Services

3) By Application: Large Enterprises, Small And Medium-Sized Enterprises (SMEs)

4) By Industry Vertical: Retail, Healthcare, Financial Services, Manufacturing, IT And Telecom, Public Sector, Other Industry Verticals

Technological advancements are a key trend gaining popularity in the benefits navigation platform market. Major companies operating in the benefits navigation platform market are adopting new technologies to sustain their position in the market. For instance, in June 2023, Benefitfocus, a US-based cloud-based benefits administration technology company, launched a new cares navigation service using industry-leading data science to identify physicians with better health outcomes. It is integrated into its benefits administration platform, uses a self-service doctor search engine, and has access to one of the most comprehensive and up-to-date databases on physician performance. The platform uses more than 500 indicators to objectively examine the medical records of over 310 million patients to determine which providers are more likely to have positive patient outcomes.

The benefits navigation platform market report table of contents includes: