The big data and analytics services market size is expected to see rapid growth in the next few years. It will grow to <b>$280.43 billion in 2028 at a compound annual growth rate (CAGR) of 16.0%. </b> The growth in the forecast period can be attributed to advanced analytics and ai, data privacy and security, cloud-based analytics, real-time analytics. Major trends in the forecast period include ai and machine learning integration, cloud-based big data services, edge analytics, data privacy and compliance.
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Segmentation & Regional Insights
The big data and analytics services market covered in this report is segmented –
1) By Deployment Mode: On-Premise, Cloud, Other Deployment Mode
2) By Application: Customer Analytics, Supply Chain Analytics, Marketing Analytics, Pricing Analytics, Spatial Analytics, Workforce Analytics, Risk & Credit Analytics, Transportation Analytics., Other Applications
3) By Vertical: Transportation And Logistics, BFSI, Travel And Hopitality, Healthcare And Life Sciences, Manufacturing, Other Verticals
The <b>Asia-Pacific</b> was the largest region in the big data and analytics services market in 2023. <b>Asia-Pacific</b> is expected to be the fastest-growing region in the big data and analytics services market during the forecast period. The regions covered in the big data and analytics services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The increasing growth of integration of internet of things in daily lives is a key factor driving the growth of the big data and analytics services market. When organizations take a hold of the data for the purpose of research, IoT serves as a major source for that data and this is the point where the position of big data in IoT comes into the picture. IoT devices produce a huge amount of unstructured data, which are stored in the big data network and this data largely depends on 3V factors such as volume, velocity and variety. About 44 trillion gigabytes of data is were generated by the Internet of Things in the year 2020. With the increasing number of connected devices, in 2020, more than 10 billion sensors and computers were connected to the Internet. Therefore, increasing growth of internet of things is expected to drive the growth of the big data and analytics services market.
Key Industry Players
Major companies operating in the big data and analytics services market include <b>International Business Machines Corporation, Oracle Corporation, Microsoft Corporation, SAP SE, TIBCO Software Inc., Teradata Corporation, Amazon Web Services Inc., SAS Institute Inc., Tableau Software Inc., Alteryx Inc., SiSense Inc., Splunk Inc., Google LLC, Talend Inc., Salesforce.com Inc., Micro Focus International plc, Hewlett Packard Enterprise Company, MicroStrategy Incorporated, Adobe Inc., ThoughtSpot Inc., QlikTech International AB, Informatica LLC, Cloudera Inc., Palantir Technologies Inc., VMware Inc., Treasure Data Inc., Striim Inc., Splice Machine Inc., Pentaho Corporation, New Relic Inc., FourKites Inc., CB Insights Inc., Information Builders Inc., Accenture plc, Cisco Systems Inc., MapR Technologies Inc., MarkLogic Corporation, NetApp Inc., Domo Inc., Pivotal Software Inc., Hortonworks Inc., LexisNexis Risk Solutions, Imply Corporation, DataStax Inc., Dataiku Inc., Fluentd Inc., Hazelcast Inc., Groundhog Technologies, Qumulo Inc., Sizmek by Amazon, Workday Inc., Cybatar AG, Pure Storage Inc., Amdocs Limited, Big Data Scoring Inc.</b>
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