The Business Research Company’s report on the Bubble Tea Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.
How are market drivers shaping the future growth trajectory of the bubble tea industry?
The increase in tea consumption is expected to propel the bubble tea market going forward. Tea is a beverage created by pouring hot water over dried and chopped leaves and sometimes blossoms, most notably from the Camellia sinensis plant. Tea has long been a popular beverage across the world, and its popularity has increased rapidly in recent years due to its numerous health advantages and adaptability. With the rising popularity of tea, customers are expected to seek for new and novel tea-based beverages, such as bubble tea. As more individuals seek out this distinctive and refreshing beverage, this trend is projected to fuel development in the bubble tea market. Furthermore, the rise of specialty tea shops and the availability of online ordering has made it easier than ever for consumers to discover and enjoy bubble tea. For instance, in January 2024, the United States Census Bureau, a US-based government agency reported that in 2022, the value of US tea imports, including both flavored and unflavored varieties, reached $508 million, a substantial increase from $131 million three decades ago. Therefore, a rise in the consumption of tea will drive the bubble tea market.
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What is the estimated market size of the bubble tea sector by 2029, based on current forecasts?
The bubble tea market size has grown strongly in recent years. It will grow from$3.12 billion in 2024 to $3.37 billion in 2025 at a compound annual growth rate (CAGR) of 7.9%. The growth in the historic period can be attributed to cultural influence, youth appeal and trendiness, variety and customization, social media and marketing, health-conscious consumer shift
The bubble tea market size is expected to see strong growth in the next few years. It will grow to “$4.71 billion in 2029 at a compound annual growth rate (CAGR) of 8.7%. The growth in the forecast period can be attributed to menu diversification, celebrity and influencer endorsements, mobile ordering and delivery, sustainability initiatives, specialty and premiumization. Major trends in the forecast period include specialty and limited edition offerings, health and wellness focus, customization and personalization, sustainability initiatives, fusion and experimentation.
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#Who are the top players in the bubble tea market?
Major companies operating in the bubble tea market include Lollicup Inc., CuppoTee Company, Bubble Tea House Company, Ten Ren’s Tea Co. Ltd., Boba Box Limited, Sumos Sdn Bhd, Troika JC., Fokus Inc., Tea Time, Kuaikeli Enterprise Co. Ltd., COCO International Co. Ltd., Kung Fu Tea, Gong Cha, Kevito Ltd., Qbubble Troika J C Inc., Biju Bubble Tea, Bubbleology, Chatime, Comebuy, Ding Tea, Fanale Drinks, Happy Lemon, Heytea, Koi Thé, Nayuki, OneZo, Presotea, Quickly, Royaltea, Sharetea, The Alley, The Tea Terrace, The Whale Tea
#What are the major trends in the bubble tea market?
Major companies in the bubble tea market are focusing on developing innovative products, such as proprietary Coco jelly boba pearls, to enhance the consumer experience, improve texture and shelf stability, cater to health-conscious consumers, and differentiate their offerings in a competitive landscape. Proprietary Coco jelly boba pearls are unique chewy spheres made from fermented coconut water, providing a distinctively light and resilient texture for bubble tea. For instance, in March 2024, SPI West Port Inc., a US-based beverage company, launched JENJI, a new line of ready-to-drink (RTD) boba teas, aiming to capitalize on the growing popularity of this beverage trend. This line includes four flavors—Original Milk Tea, Matcha Latte, Strawberry Latte, and Brown Sugar—in 16.5 oz (490 mL) aluminum cans. These drinks are free from artificial colors and flavors..
Which geography holds the highest bubble tea market share?
Asia-Pacific was the largest region in the bubble tea market in 2024. Asia-Pacific is expected to be the fastest-growing region in the global bubble tea market during the forecast period. The regions covered in the bubble tea market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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How do different segments contribute to the overall expansion of the bubble tea market?
The bubble tea market covered in this report is segmented –
1) By Type: Black Tea, Green Tea, Oolong Tea, White Tea, Other Types
2) By Flavor: Original, Fruit, Coffee, Chocolate, Other Flavors
3) By Component: Flavor, Creamer, Sweetener, Liquid, Tapioca Pearls, Other Components
Subsegments:
1) By Black Tea: Traditional Black Tea, Milk Black Tea, Fruit Black Tea Variants
2) By Green Tea: Traditional Green Tea, Milk Green Tea, Fruit Green Tea Variants
3) By Oolong Tea: Traditional Oolong Tea, Milk Oolong Tea, Flavored Oolong Tea Variants
4) By White Tea: Traditional White Tea, Flavored White Tea, White Tea With Additives
5) By Other Types: Herbal Tea, Fruit Tea, Floral Tea, Specialty Blends
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How is the bubble tea market defined?
Bubble tea is a Taiwanese tea-based drink also known as boba milk tea. Bubble tea is a cold, frothy drink made with a tea base shaken with flavors, sweeteners, or milk with tapioca pearls at the base of the drink.
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