The Cookie And Cracker Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Cookie And Cracker Global Market Report 2024, The cookie and cracker market size has grown steadily in recent years. It will grow from $100.1 billion in 2023 to $104.8 billion in 2024 at a compound annual growth rate (CAGR) of 4.7%. The growth in the historic period can be attributed to consumer preferences, economic conditions, marketing and branding, ingredients and health trends, globalization and cultural influences.
The cookie and cracker market size is expected to see steady growth in the next few years. It will grow to $122.06 billion in 2028 at a compound annual growth rate (CAGR) of 3.9%. The growth in the forecast period can be attributed to innovation in flavors and formats, sustainability and ethical practices, changing demographics, global expansion and emerging markets, health and wellness trends. Major trends in the forecast period include digital marketing and e-commerce, technology and automation, snacking on-the-go, clean label movement, personalization and customization.
The growing demand for bakery products is expected to boost the growth of the cookies and crackers market going forward. Bakery products refer to goods that are often made from flour or other grains. Bakery producers are increasingly altering their product offerings to accommodate changing consumer tastes and requirements such as less fat and high nutritional value food items. These foods are high in calories and nutritional value. Due to these advantages, there is an increasing demand for bakery items, which is likely to enhance the cookies and crackers market. For instance, in October 2022, according to a stat sourced from Euromonitor International, 2022 published on Government of Canada official website, retail sales of baked goods in US reaching $67.9 billion in 2021 and is expected to reach US$75.8 billion in 2026. Therefore, the growing demand for bakery products is driving the growth of the cookies and crackers market.
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The cookie and cracker market covered in this report is segmented –
1) By Type: Cookies, Crackers
2) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience Stores, Specialty Stores, Online Stores
3) By Application: Restaurants, Home, Other Applications
Major companies operating in the cookie and cracker market are forming partnerships to develop new products and strengthen their positions in the market. Collaborations and partnerships in the cookie and cracker market foster innovation, leverage complementary expertise, and accelerate the development and commercialization of advanced therapies by combining resources and capabilities. For instance, in May 2023, Pepperidge Farm Goldfish, a US-based brand of snack crackers partnered with OLD BAY a US-based seasoning blend produced by McCormick & Company Inc. This partnership appealed to the large, bold flavor preferences of both Goldfish and OLD BAY lovers by bringing the popular seafood seasoning staple to everyone’s beloved fish-shaped crackers. This partnership is to create a limited-edition flavor that caters to consumers’ taste preferences, showcasing both companies’ dedication to food innovation and customer-centricity.
The cookie and cracker market report table of contents includes:
1. Executive Summary
2.Cookie And Cracker Market Characteristics
3. Cookie And Cracker Market Trends And Strategies
4.Cookie And Cracker Market analysis
5.Cookie And Cracker Market Size And Growth
6.Cookie And Cracker Segmentation
7. Cookie And Cracker Regional And Country Analysis
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27. Cookie And Cracker Competitive Landscape And Company Profiles
28.Cookie And Cracker Key Mergers And Acquisitions
29.Cookie And Cracker Future Outlook and Potential Analysis
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