What is the current size and annual growth rate of the crowd analytics market?
The crowd analytics market size has grown exponentially in recent years. It will grow from $1.57 billion in 2024 to $1.89 billion in 2025 at a compound annual growth rate (CAGR) of 20.5%. The growth in the historic period can be attributed to increased urbanization, the growth of smart cities, advancements in sensor technology, rising security concerns, demand for personalized experiences, and the expansion of event management.
The crowd analytics market size is expected to see exponential growth in the next few years. It will grow to $3.94 billion in 2029 at a compound annual growth rate (CAGR) of 20.2%. The growth in the forecast period can be attributed to growing adoption of AI and machine learning, increasing use of IoT devices, emphasis on public safety and security, demand for data-driven decision-making, rising investments in smart infrastructure, and enhanced analytics capabilities. Major trends in the forecast period include integration of advanced analytics with AI, expansion into new sectors like retail and transportation, a focus on real-time data processing, growth in mobile and cloud-based solutions, increased emphasis on privacy and data protection, and the rise of multi-sensor data fusion.
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Which major factors have contributed to the expansion of the crowd analytics market?
The rising number of airline and train passengers is expected to propel the growth of the crowd analytics market. Airline passengers are individuals who travel by air and are counted when they board or disembark from an aircraft at an airport, and train passengers are individuals who travel by train and are counted when they embark or disembark from a train at a station. The rising number of airline and train passengers can be attributed to the recovery from pandemic-related travel restrictions, leading to increased travel demand and improved service availability. Additionally, enhanced transportation options and fewer disruptions, such as strikes, have contributed to higher passenger numbers across both modes. Crowd analytics is being used in the airline and train industries to optimize passenger flow management, enhance safety, and improve operational efficiency by analyzing real-time data on crowd density and movement. For instance, in April 2024, according to the Office of Road and Rail (ORR), a UK-based government department, rail passenger journeys in Great Britain increased by 20% to 417 million between October and December 2023, compared to 348 million in the same quarter of 2022. Over the entire year from January 2022 to December 2023, the total number of journeys reached 1.57 billion. Therefore, the rising number of airline and train passengers is driving the growth of the crowd analytics market.
How is the crowd analytics market segmented?
The crowd analytics market covered in this report is segmented –
1) By Component: Solution; Services
2) By Deployment Model: On-Premise; Cloud
3) By Application: Revenue Forecasting; Incident Analytics; Customer Management; Market Forecasting
4) By Vertical: Banking, Financial Services, And Insurance; Retail And Consumer Goods; Manufacturing; Information Technology (IT) And Telecommunications; Media And Entertainment; Other Verticals
Subsegments:
1) By Solution: Data Collection Tools; Data Analysis and Visualization Software; Real-Time Monitoring Solutions; Predictive Analytics Solutions; Reporting and Dashboard Tools
2) By Services: Consulting Services; Implementation Services; Training and Support Services; Maintenance and Upgrades; Managed Services
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Who are the top competitors in the crowd analytics market?
Major companies operating in the crowd analytics market areMicrosoft Corporation, Verizon Communications Inc., Amazon Web Services Inc. (AWS), International Business Machines Corporation (IBM), Nokia Corporation, NEC Corporation, Hikvision Digital Technology Co. Ltd., Axis Communications AB, INRIX Inc., CrowdFlower Inc., Crowd Dynamics International, Aeris Communications Inc., LÜLA Technologies Inc., Crowdanalytix Inc., Vivacity Labs, Cepton Technologies Inc., Securion Systems Inc., Wavestore Limited, NATIX Inc., Auquan, CircleUp Networks Inc., Sightcorp, Spigit Inc., Indoor Lab Inc.
Which key trends are expected to influence the crowd analytics market in the coming years?
Major companies operating in the crowd analytics market are focusing on the integration of computer vision and machine learning solutions, such as crowd sense collector sensors, to enhance real-time crowd behavior insights and improve decision-making processes. The crowd sense collector sensor is a device that uses mobile Wi-Fi signals to detect and count people in real-time, analyzing patterns, densities, and movement within its range. For instance, in June 2023, Visual Solutions UK Limited, a UK-based technology company, launched the crowd sense collector sensor, an advanced tool designed for real-time crowd measurement and analysis. This innovative device integrates seamlessly into any environment, utilizing mobile Wi-Fi signals to sense and count crowds and offering organizations valuable insights into crowd patterns, densities, and movement. The technology enhances the ability to monitor and manage crowd dynamics efficiently, providing actionable data to optimize safety and operational strategies.
Which regional trends are influencing the crowd analytics market, and which area dominates the industry?
North America was the largest region in the crowd analytics market in 2024.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the crowd analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Crowd Analytics Market Report 2025 Offer?
The crowd analytics market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Crowd analytics involves the use of technology to collect and analyze data on the movement, behavior, and characteristics of people within a given area. This information helps organizations make informed decisions about space utilization, security, and customer experience by providing insights into crowd patterns and dynamics.
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