How large is the daily cleansing cream market, and what is its growth trajectory?
The daily cleansing cream market size has grown strongly in recent years. It will grow from $3.37 billion in 2024 to $3.63 billion in 2025 at a compound annual growth rate (CAGR) of 7.8%. The growth in the historic period can be attributed to growing awareness of skin health and beauty, increasing demand for gentle and effective cleansing products, shift towards natural and organic skincare products, rising prevalence of skin concerns such as acne and hyperpigmentation, adoption of improved lifestyles, and increased focus on personal grooming.
The daily cleansing cream market size is expected to see strong growth in the next few years. It will grow to $4.66 billion in 2029 at a compound annual growth rate (CAGR) of 6.4%. The growth in the forecast period can be attributed to continued growth in skincare awareness and beauty trends, increasing demand for mild and nourishing skincare options, expansion of the market in highly-populated countries, increased investment in research and development of new cleansing creams, and growing popularity of social media campaigns and influencer partnerships. Major trends in the forecast period include foam type cleansers, herbal and natural products, affordability and distribution channels, demand for milky cleansing creams.
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Which major factors have contributed to the expansion of the daily cleansing cream market?
The rising influence of beauty influencers is expected to propel the growth of the daily cleansing cream market going forward. Beauty influencers are individuals who leverage social media platforms to share their knowledge, expertise, and experiences related to beauty and skincare products. Beauty influencers, through their provision of authentic and honest reviews of daily cleansing creams, establish transparency that builds trust with their audience and has the potential to influence the followers to consider and ultimately purchase the recommended products. For instance, in March 2024, according to the Famesters, a US-based influencer marketing agency, an average Canadian beauty influencer on Instagram has an engagement rate of 2.3%, the highest among Instagram beauty influencers at the moment, while the engagement rates for France and the USA stand at 2%. Therefore, the growing influence of beauty influencers is driving the growth of the daily cleansing cream market.
How is the daily cleansing cream market segmented?
The daily cleansing cream market covered in this report is segmented –
1) By Product: Foam Type, No Foam Type, Solvent Based, Collagen Type
2) By Technology: Water-In-Oil (W/O), Oil-in-Water (O/W), Other Technologies
3) By Gender: Male, Female
4) By Distribution channel: Retail Pharmacies, Super market And Hyper market, Online Sales, Drug Stores, Hospital Pharmacies
Subsegments:
1) By Foam Type: Light Foam, Rich Foam, No Foam Type
2) By Solvent Based: Alcohol-Based Cleansers, Oil-Based Cleansers, Micellar Water
3) By Collagen Type: Collagen-Infused Creams, Collagen Gel Creams
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Who are the top competitors in the daily cleansing cream market?
Major companies operating in the daily cleansing cream market report are LVMH Moët Hennessy Louis Vuitton S.E., Procter & Gamble Company, Unilever Plc, Betco Corporation, L’Oréal S.A, Henkel AG And Co. KGaA, Shiseido Co. Ltd., Coty Inc., Galderma S.A, Avon Products Inc., Nu Skin Enterprises Inc, Revlon Inc., Aveda Corporation, Dabur Limited, Marico Limited, Emami Group, PLZ Corp, Cavin Care Group, Sonneborn LLC, Caudalie, Tata Harper Skincare, Intermountain Blending & Filling LLC, Ariel Labs, Tri Pac Inc., A.G Industries, Abbe Laboratories Inc., Botanic Beauty, BioVeda Action Research Company, Himalaya Wellness Company, Tropical Products Inc.
Which key trends are expected to influence the daily cleansing cream market in the coming years?
Major companies operating in the daily cleansing cream market are developing innovative products, such as facial cleansers, to better serve customers with advanced features. A facial cleanser is a skincare product designed to remove dirt, oil, makeup, and other impurities from the skin on the face. For instance, in September 2023, Cetaphil, a US-based cosmetic manufacturer, launched the Hydrating Foaming Cream Cleanser. The Hydrating Foaming Cream Cleanser is a versatile face and body cleanser that transforms from cream to foam. Formulated with aloe vera, this nourishing cleanser is suitable for all skin types and is clinically proven to maintain the skin barrier for up to 8 hours while removing up to 97% of pollution particles. Utilizing advanced cream-to-foam technology, it features an Amino Acid Surfactant System that effectively cleanses dirt, excess oil, and makeup without causing dryness or tightness. The formula combines aloe vera with Glycerin, Niacinamide, and Panthenol for added soothing benefits. Activated by water, it leaves the skin hydrated and gently cleansed.
Which regional trends are influencing the daily cleansing cream market, and which area dominates the industry?
Europe was the largest region in the daily cleansing cream market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the daily cleansing cream market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Daily Cleansing Cream Market Report 2025 Offer?
The daily cleansing cream market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Daily cleansing cream is a skincare product specifically formulated to gently remove dirt, makeup, excess oil, and environmental pollutants from the face without stripping the skin of its natural moisture. It is used to help for nourishing and hydrating the skin while it cleanses.
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