Overview and Scope
Digital english language learning refers to the use of digital technologies, platforms, and resources to facilitate the teaching and learning of the english language. This approach leverages various digital tools, online courses, virtual classrooms, and interactive software to deliver language instruction, practice activities, and learning materials to learners of all ages and proficiency levels.
Sizing and Forecast
The digital english language learning market size has grown rapidly in recent years. It will grow from $8.84 billion in 2023 to $10.39 billion in 2024 at a compound annual growth rate (CAGR) of 17.6%. The growth in the historic period can be attributed to rising internet penetration, personalization and adaptivity, gamification and immersive learning, and cost-effectiveness.
The digital english language learning market size is expected to see rapid growth in the next few years. It will grow to $20.20 billion in 2028 at a compound annual growth rate (CAGR) of 18.1%. The growth in the forecast period can be attributed to increasing demand in emerging market, hybrid learning models, focus on employability and career advancement, integration with educational institutions, and expansion of edtech ecosystem. Major trends in the forecast period include product innovations, partnerships, technological advancements, integration of artificial intelligence.
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Segmentation & Regional Insights
The digital english language learning market covered in this report is segmented –
1) By Deployment Mode: On-Premises, Cloud-Based
2) By Business Type: Business-To-Business (B2B), Business-To-Consumer (B2C)
3) By End User: Non-Academic Learners, Academic Learners
Asia-Pacific was the largest region in the digital english language learning market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital english language learning market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Major Driver Impacting Market Growth
The rising demand for online education is expected to propel the growth of the digital english language learning market going forward. Online education refers to delivering educational content, courses, and programs through digital technologies and the internet. The increasing demand for online education is driven by its accessibility, flexibility, affordability, and the evolving needs of learners in the digital age. Online education enhances the effectiveness, accessibility, and convenience of digital english language learning, empowering learners to achieve their language learning goals. For instance, in January 2022, according to the World Economic Forum, a Switzerland-based non-governmental organization, the number of students enrolled in online education witnessed a notable surge, rising from 71 million in 2020 to 92 million in 2021. Therefore, the rising demand for online education is driving the growth of the digital english language learning market.
Key Industry Players
Major companies operating in the digital English language learning market are Pearson plc, New Oriental Education & Technology Group Inc., Oxford University Press, 51Talk English International Inc., VIPKid, Preply Inc., McGraw-Hill Education, Berlitz Corporation, Houghton Mifflin Harcourt, IXL Learning Inc., Chegg Inc., Inlingua International Ltd., Duolingo Inc., iTutorGroup, Lingoda GmbH, Open English LLC, EF Education First Ltd., Transparent Language Inc., Sanako Corporation, LanguageBird LLC, Voxy Inc., LearnCube, Onwards Learning, Yabla Inc., Wall Street English
The digital english language learning market report table of contents includes:
1. Executive Summary
2. Digital English Language Learning Market Characteristics
3. Digital English Language Learning Market Trends And Strategies
4. Digital English Language Learning Market – Macro Economic Scenario
5. Global Digital English Language Learning Market Size and Growth
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31. Digital English Language Learning Market Other Major And Innovative Companies
32. Global Digital English Language Learning Market Competitive Benchmarking
33. Global Digital English Language Learning Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Digital English Language Learning Market
35. Digital English Language Learning Market Future Outlook and Potential Analysis
36.Appendix
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