The Business Research Company’s Digital Marketing Software Global Market Report 2023 is the most detailed report available on the market, including broad forecast periods and multiple geographies. The report covers the historic period – 2010-2021, and the forecast period – 2023-2032. The Digital Marketing Software Global Market Report 2023 evaluates digital marketing software market size, growth rate, drivers, trends, and major companies.
The report provides a global perspective by covering 60 geographies and focusing on major economies in each region – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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The global digital marketing software market size grew from $67.65 billion in 2022 to $81.15 billion in 2023 at a compound annual growth rate (CAGR) of 20.0%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The digital marketing software market size is expected to grow to $174.04 billion in 2027 at a CAGR of 21.0%.
The digital marketing software market segments in the report are:
1) By Solution: CRM Software, Email Marketing, Social Media, Search Marketing, Content Management, Marketing Automation, Campaign Management, Other Solutions
2) By Services: Professional Services, Managed Services
3) By Deployment: Cloud, On-Premise
4) By Organization Size: Large Enterprises, Small And Medium Enterprises (SMEs)
5) By Industry: BFSI, Transportation And Logistics, Consumer Goods And Retail, Education, Healthcare, Manufacturing, Media And Entertainment, Telecom And IT, Travel And Hospitality, Other Industries
Top Major Players:
Adobe Inc.
Hubspot Inc.
International Business Machines Corporation
Marketo Inc.
Microsoft Corporation
North America was the largest region in the digital marketing software market in 2022.
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The table of contents in TBRC’s digital marketing software market report includes:
1. Executive Summary
2. Digital Marketing Software Market Characteristics
3. Digital Marketing Software Market Trends And Strategies
4. Digital Marketing Software Market – Macro Economic Scenario
5. Digital Marketing Software Market Size And Growth.
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26. Africa Digital Marketing Software Market
27. Digital Marketing Software Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Digital Marketing Software Market
29. Digital Marketing Software Market Future Outlook and Potential Analysis
30. Appendix
List Of Tables:
Table 1: Global Historic Market Growth, 2017-2022, $ Billion
Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
Table 3: Global Digital Marketing Software Market, Segmentation By Solution, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 4: Global Digital Marketing Software Market, Segmentation By Services, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 5: Global Digital Marketing Software Market, Segmentation By Deployment, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
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Table 48: Adobe Inc Financial Performance
Table 49: Hubspot Inc Financial Performance
Table 50: International Business Machines Corporation Financial Performance
Table 51: Marketo Inc Financial Performance
Table 52: Microsoft Corporation Financial Performance
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