Overview and Scope
Digital marketing software refers to a set of software solutions that are utilized for the marketing of brands in order to reach out to potential customers online and through other digital communication channels by performing activities such as targeting audiences, generating reports and analytics, creating landing pages, and executing all the other types of promotional methods.
Sizing and Forecast
The digital marketing software market size has grown rapidly in recent years. It will grow from $79.07 billion in 2023 to $94.78 billion in 2024 at a compound annual growth rate (CAGR) of 19.9%. The growth in the historic period can be attributed to emergence of online platforms, data analytics advancements, mobile device proliferation, social media influence, globalization and market expansion.
The digital marketing software market size is expected to see exponential growth in the next few years. It will grow to $203.49 billion in 2028 at a compound annual growth rate (CAGR) of 21.0%. The growth in the forecast period can be attributed to e-commerce expansion, privacy and compliance focus, expansion of video marketing, emergence of new marketing channels, integration with corm and sales tools. Major trends in the forecast period include AI and machine learning integration, increasing digitalization, technological advancements, multi-channel marketing, customer experience (CX) focus.
Order your report now for swift delivery, visit the link:
https://www.thebusinessresearchcompany.com/report/digital-marketing-software-global-market-report
Segmentation & Regional Insights
The digital marketing software market covered in this report is segmented –
1) By Solution: CRM Software, Email Marketing, Social Media, Search Marketing, Content Management, Marketing Automation, Campaign Management, Other Solutions
2) By Services: Professional Services, Managed Services
3) By Deployment: Cloud, On-Premise
4) By Organization Size: Large Enterprises, Small And Medium Enterprises (SMEs)
5) By Industry: BFSI, Transportation And Logistics, Consumer Goods And Retail, Education, Healthcare, Manufacturing, Media And Entertainment, Telecom And IT, Travel And Hospitality, Other Industries
North America was the largest region in the digital marketing software market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital marketing software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Intrigued to explore the contents? Secure your hands-on a free sample copy of the report:
https://www.thebusinessresearchcompany.com/sample.aspx?id=6797&type=smp
Major Driver Impacting Market Growth
The rising popularity of location-based, video, and social media advertising is expected to propel the growth of the digital marketing software market going forward. Location-based advertising refers to the practice of delivering targeted ads to consumers based on their geographic location. Social media platforms like Facebook and Instagram offer location-based advertising options that allow businesses to target users based on their location data. Due to the visual aspect of social media networks, individuals can establish a visual identity and increase brand exposure across large audiences. A component of its digital transition is the sales and marketing section. For instance, in April 2023, according to Hootsuite, a Canada-based software company, more than 4.74 billion people across the world used social media, and in 2022, the number of social media users increased by 4.2%. Therefore, the rising popularity of location-based, video, and social media advertising is driving the growth of the digital marketing software market.
Key Industry Players
Major companies operating in the digital marketing software market report are Alphabet Inc., Microsoft Corporation, Facebook lnc., International Business Machines Corporation, Oracle Corporation, SAP SE, Adobe Inc., LinkedIn Corporation, Twitter lnc., Criteo S.A., Hubspot Inc., Taboola Ltd., Zoho Corporation, Outbrain lnc., Sprinklr lnc., The Rocket Science Group LLC, AdRoll Group, Moz lnc., Hootsuite Media Inc., SEMrush lnc., Marketo Inc., Kenshoo Ltd., Yotpo Ltd., Ahrefs Pte. Ltd., Sendinblue SAS, BrightEdge Technologies Inc., Adverity GmbH, SimilarGroup Ltd., Acoustic LP, Act-On Software lnc., Optimizely LNC, Etison LLC, Unbounce Marketing Solutions Inc., Wix.com Ltd., Shopify Inc., MarketBright Inc., Brandwatch Limited, Salesforce.com Inc., SAS Institute Inc.
The digital marketing software market report table of contents includes:
……………….
List Of Tables:
Table 1: Global Historic Market Growth, 2018-2023, $ Billion
Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
Table 3: Global Digital Marketing Software Market, Segmentation By Solution, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 4: Global Digital Marketing Software Market, Segmentation By Services, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 5: Global Digital Marketing Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
………….
Table 76: Alphabet Inc. Financial Performance
Table 77: Microsoft Corporation Financial Performance
Table 78: Facebook lnc. Financial Performance
Table 79: International Business Machines Corporation Financial Performance
Table 80: Oracle Corporation Financial Performance
Explore the trending research reports from TBRC:
https://goodprnews.com/bulk-food-ingredients-market-growth/
https://topprnews.com/cards-market-growth/
Learn About Us:
The Business Research Company is a market intelligence firm that pioneers in market, company, and consumer research. TBRC’s specialist consultants are located globally and are experts in a wide range of industries that include healthcare, manufacturing, financial services, chemicals, and technology. The firm has offices located in the UK, the US, and India, along with a network of proficient researchers in 28 countries.
Contact Us:
The Business Research Company
Europe: +44 207 1930 708
Asia: +91 88972 63534
Americas: +1 315 623 0293
Email: info@tbrc.info
Follow Us On:
LinkedIn: https://in.linkedin.com/company/the-business-research-company
Twitter: https://twitter.com/tbrc_info
Facebook: https://www.facebook.com/TheBusinessResearchCompany
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ
Blog: https://blog.tbrc.info/
Healthcare Blog: https://healthcareresearchreports.com/
Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model
The starter credit cards global market report 2024 from The Business Research Company provides comprehensive…
The school bus global market report 2024 from The Business Research Company provides comprehensive market…
The polyethylene terephthalate (pet) cups global market report 2024 from The Business Research Company provides…
The organic pet food global market report 2024 from The Business Research Company provides comprehensive…
The octadecanedioic acid global market report 2024 from The Business Research Company provides comprehensive market…
The mobile enterprise application global market report 2024 from The Business Research Company provides comprehensive…