direct primary care market, direct primary care market size, direct primary care market growth, direct primary care market trends, direct primary care market analysis, direct primary care market report
What is the current size and annual growth rate of the direct primary care market?
The direct primary care market size has grown strongly in recent years. It will grow from $65.61 billion in 2024 to $70.42 billion in 2025 at a compound annual growth rate (CAGR) of 7.3%. The growth in the historic period can be attributed to fee-for-service model limitations, primary care shortage and burnout, lifestyle medicine and holistic care, convenience and flexibility, and transparency and cost control.
The direct primary care market size is expected to see strong growth in the next few years. It will grow to $92.51 billion in 2029 at a compound annual growth rate (CAGR) of 7.1%. The growth in the forecast period can be attributed to a holistic approach to healthcare, a shift from reactive to proactive care, expansion of direct primary care practices, adoption of value-based care models, and potential policy changes. Major trends in the forecast period include leveraging natural language processing, integration of genomic and precision medicine, development of cloud-based practice management, utilization of predictive analytics, and integration of digital therapeutics.
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What have been the primary factors driving the direct primary care market’s growth?
The rising prevalence of diabetes is expected to propel the growth of the direct primary care market going forward. Diabetes refers to a chronic medical condition characterized by high levels of glucose (sugar) in the blood. Diabetes cases are on the rise due to factors such as increasing obesity rates, sedentary lifestyles, poor diets, aging populations, and genetic predisposition. Direct primary care practices offer unlimited access to primary care services for a flat monthly fee, allowing patients with diabetes to receive regular check-ups, medication management, lifestyle counseling, and continuous support from their primary care providers. For instance, in December 2023, according to a data published by the Australian Bureau of Statistics, an Australia-based national statistical agency, in 2022, 5.3% of the population, or 1.3 million people, were living with diabetes. The prevalence was similar for males and females, at 5.8% and 4.9%, respectively. That year, diabetes ranked as the seventh leading cause of death in Australia, with 6,050 deaths, while Type 2 diabetes was the twelfth largest contributor (4.8%) to the country’s total disease burden. Therefore, the rising prevalence of diabetes is driving the growth of the direct primary care market.
What are the key segments within the direct primary care market?
The direct primary care market covered in this report is segmented –
1) By Type: Clinical Services, Laboratory Services, Consultative Services, Care Coordination, Comprehensive Care Management
2) By Practice Setting: Solo Practices, Group Practices, Other Practice Settings
3) By Application: Cardiology, Internal Medicine, Primary Care, Osteopathy, Psychiatry, Pediatrics
Subsegments:
1) By Clinical Services: Preventive Care, Chronic Disease Management, Acute Care, Pediatric Care, Geriatric Care
2) By Laboratory Services: Diagnostic Testing, Blood Tests, Imaging Services, Genetic Testing
3) By Consultative Services: Telemedicine Consultations, Health Coaching, Wellness Consultations, Second Opinion Services
4) By Care Coordination: Referral Management, Patient Navigation Services, Medication Management, Care Plan Development
5) By Comprehensive Care Management: Case Management, Disease Management Programs, Care Transitions Management, Patient Education And Support
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Which key players are shaping the direct primary care market?
Major companies operating in the direct primary care market are Oak Street Health Inc., Prestige Consumer Healthcare Inc., One Medical Group, RubiconMD, Aledade Inc., Crossover Health Medical Group APC, Everside Health Inc., Elation Health, Paladina Health, SignatureMD, PeakMed, DPC Frontier, MedLion, Salud Healthcare LLC, Turntable Health, Atlas.md, Freedom Healthworks LLC, R-Health, EverMed DPC, Boston Direct Health, Nextera Healthcare, CareClix, Forward Family Healthcare, Hint Health, Qliance Medical Management
How will emerging trends drive the direct primary care market throughout the forecast period?
Major companies operating in the direct primary care market are focusing on developing innovative service offerings, such as direct-to-consumer services, to gain a competitive edge in the market. Direct-to-consumer (DTC) services refer to businesses that sell their products or services directly to consumers, bypassing traditional retail channels or intermediaries. For instance, in January 2022, MedLion Management Inc., a US-based healthcare company, launched Online Medical Service, a direct-to-consumer offering aimed at enhancing customer access and experience in healthcare. This unique solution provides streamlined appointment scheduling, virtual consultations, secure messaging with healthcare providers, and access to electronic health records.
How do regional factors impact the direct primary care market, and which region is the largest contributor?
North America was the largest region in the direct primary care market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the direct primary care market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Direct Primary Care Market Report 2025 Offer?
The direct primary care market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Direct primary care (DPC) refers to a healthcare model where patients pay their primary care providers directly through a monthly, quarterly, or annual fee. It utilizes this payment structure to offer a range of primary care services without the need for insurance billing, thereby reducing administrative costs, providing transparent pricing, and enhancing patient access.
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