Drinking Yogurt Market Overview 2024-2033 – Competitive Landscape and Strategies

The Drinking Yogurt Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Drinking Yogurt Global Market Report 2024, The drinking yogurt market size is expected to see strong growth in the next few years. It will grow to $63.28 billion in 2028 at a compound annual growth rate (CAGR) of 9.3%.  The growth in the forecast period can be attributed to  increasing demand for plant-based, growing emphasis on sustainable sourcing, improved preservation methods, rise of online shopping and subscription, and increasing consumer consumption of healthy foods. Major trends in the forecast period include growing inclusion of functional ingredients, plant-based yogurt drinks made,  launch new flavors, yogurt drinks made with a variety of milk, and rising innovation in ingredients.

The increasing consumption of dairy food is expected to propel the growth of the drinking yogurt market going forward. Dairy foods refer to products made from the milk of mammals, such as cows, goats, and sheep. The increasing consumption of dairy food is due to rising awareness of its nutritional benefits, cultural preferences, changing lifestyles, and influencing consumer choices. Drinking yogurt is widely used as a dairy product in various ways due to its versatility, nutritional benefits, and convenience. Its versatility and health benefits make it a popular dairy product for culinary and nutritional applications. For instance, in November 2023, according to the Foreign Agricultural Service, a US-based department of agriculture overseas, milk consumption for factory use rose to 5.847 MMT from a projected 5.817 MMT in 2023. Additionally, a new record of 445,000 metric tons of cheese production is anticipated in 2024, a rise of 28% from 2023. Therefore, the consumption of dairy food drives the drinking yogurt market.

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The drinking yogurt market covered in this report is segmented –
1) By Type: Dairy Based, Non Dairy Based
2) By Flavor: Flavored, Plain
3) By Packaging: Bottles, Tetra Pack
4) By Distribution Channel: Supermarkets And Hypermarkets, Convenience Stores, Specialty Stores, Online Stores

Major companies operating in the drinking yogurt market are focused on developing innovative products such as multi-benefit drinkable Yogurt to enhance gut health and offer additional functional benefits such as improved immune support and increased energy levels. Multi-benefit drinkable Yogurt is a category of yogurt products formulated to provide various health benefits beyond basic nutrition. These products typically combine the creamy texture and tangy flavor of Yogurt with additional ingredients to enhance specific aspects of health and wellness. For instance, in March 2022, Danone, a France-based food and beverage company, launched Activia+ Multi-Benefit Drinkable Yogurt. Activia+ is a drinkable yogurt product packed with billions of live and active probiotics to help support gut health. The yogurt drinks have 9 grams of sugar and 70 calories and come in three flavors, strawberry, peach, and raspberry.

The drinking yogurt market report table of contents includes:
1. Executive Summary

2. Drinking Yogurt Market Characteristics
3. Drinking Yogurt Market Trends And Strategies
4. Drinking Yogurt Market – Macro Economic Scenario
5. Global Drinking Yogurt Market Size and Growth

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32. Global Drinking Yogurt Market Competitive Benchmarking
33. Global Drinking Yogurt Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Drinking Yogurt Market
35. Drinking Yogurt Market Future Outlook and Potential Analysis
36. Appendix

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