E-Merchandising Software Market, 2024 report by The Business Research Company offers comprehensive insights into the current state of the market and highlights future growth opportunities.
Market Size –
The e-merchandising software market size has grown rapidly in recent years. It will grow from $1.24 billion in 2023 to $1.37 billion in 2024 at a compound annual growth rate (CAGR) of 10.6%. The growth in the historic period can be attributed to the rise of online shopping, the proliferation of mobile devices, the emergence of big data analytics, the advancement of AI and machine learning technologies, and the evolution of omnichannel retailing.
The e-merchandising software market size is expected to see rapid growth in the next few years. It will grow to $2.07 billion in 2028 at a compound annual growth rate (CAGR) of 10.8%. The growth in the forecast period can be attributed to increased adoption of augmented reality (AR) for virtual try-on experiences, integration of voice commerce and smart speaker devices, growth of social commerce and influencer marketing, expansion of personalized shopping experiences through customer data analytics, and acceleration of blockchain technology for supply chain transparency and product authentication. Major trends in the forecast period include enhanced focus on sustainability and eco-friendly products, the rise of live commerce and interactive shopping experiences, integration of 5G technology for faster and more immersive shopping experiences, expansion of subscription-based and membership models in e-commerce, and increased emphasis on social proof and user-generated content in product recommendations.
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Scope Of E-Merchandising Software Market
The Business Research Company’s reports encompass a wide range of information, including:
- Market Size (Historic and Forecast): Analysis of the market’s historical performance and projections for future growth.
- Drivers: Examination of the key factors propelling market growth.
- Trends: Identification of emerging trends and patterns shaping the market landscape.
- Key Segments: Breakdown of the market into its primary segments and their respective performance.
- Focus Regions and Geographies: Insight into the most critical regions and geographical areas influencing the market.
- Macro Economic Factors: Assessment of broader economic elements impacting the market.
E-Merchandising Software Market Overview
Market Drivers –
Major Driver Impacting Market Growth
Market Trends –
Major companies operating in the e-merchandising software market are focused on developing innovative technologies, such as Digital Merchandising Suite, to gain a competitive edge in the market. A Digital Merchandising Suite is a comprehensive software solution designed to optimize the online retail experience by enhancing product presentation, promotion, and sales on e-commerce platforms. For instance, in February 2024, Monetate, a US-based software company, unveiled Monetate for Merchandisers, a pioneering solution crafted to empower e-commerce and digital merchandising teams to create unparalleled customer experiences that redefine product categories. It integrates AI with a comprehensive merchandising tool suite, allowing businesses to enhance product findability, increase catalog exposure, and reflect distinct brand value across the shopper journey. The suite is bolstered by a robust AB and MVT testing framework, enabling continuous optimization based on key performance indicators (KPIs) such as conversion rate (CVR) and average order value (AOV).
The e-merchandising software market covered in this report is segmented –
1) By Type: Cloud Based, On-Premises
2) By Deployment: Public Cloud, Private Cloud, Hybrid Cloud
3) By Pricing Model: Subscription, One Time License
4) By Size Of Enterprise: Small And Medium-Sized Enterprises (SMEs), Large Enterprises
5) By Application: Apparel And Footwear, Groceries And Food, Home And Furniture, Electronics And Jewellery, Beauty And Personal Care, Other Applications
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Regional Insights –
North America was the largest region in the e-merchandising software market in 2023. The regions covered in the e-merchandising software market market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Key Companies –
Major companies operating in the e-merchandising software market market are Salesforce Inc. , Bloomreach Inc., Algolia Inc., Episerver AB, Dynamic Yield Ltd., Bluecore Inc., Kibo Commerce Inc., Voyado, Elastic Path Software Inc., Unbxd Inc., Clerk.io ApS, Nosto Oy, Zoovu GmbH, Searchspring Inc., RichRelevance Inc., Reflektion Inc., SymphonyAI LLC, GroupBy Inc., SLI Systems Inc., PredictSpring Inc., PureClarity Ltd., Celebros Ltd., Smart Merchandiser LLC, Vue.ai Inc., Tagalys Inc.
Table of Contents
1. Executive Summary
2. E-Merchandising Software Market Report Structure
3. E-Merchandising Software Market Trends And Strategies
4. E-Merchandising Software Market – Macro Economic Scenario
5. E-Merchandising Software Market Size And Growth
…..
27. E-Merchandising Software Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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