How large is the echinacea extract market, and what is its growth trajectory?
The echinacea extract market size has grown rapidly in recent years. It will grow from $2.02 billion in 2024 to $2.25 billion in 2025 at a compound annual growth rate (CAGR) of 11.7%. The growth in the historic period can be attributed to increasing consumer interest in natural remedies, growing awareness of health benefits, rising demand for dietary supplements, expanding herbal medicine market, increasing research and development activities, higher availability of echinacea extract products.
The echinacea extract market size is expected to see rapid growth in the next few years. It will grow to $3.48 billion in 2029 at a compound annual growth rate (CAGR) of 11.4%. The growth in the forecast period can be attributed to a growing trend towards preventive healthcare, increasing adoption of echinacea in skincare products, expanding applications in pharmaceuticals, rising popularity of organic products, increasing disposable income, and the and the growing influence of social media marketing. Major trends in the forecast period include expansion of e-commerce and online retail channels, development of innovative echinacea-based formulations, development of new extraction and processing technologies, and integration of echinacea extract in beauty and cosmetic products.
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What are the key forces behind the echinacea extract market’s growth in recent years?
The growing demand for dietary supplements is expected to propel the growth of the echinacea extract market going forward. Dietary supplements are products intended to supplement the diet by providing nutrients, such as vitamins, minerals, herbs, or amino acids, in concentrated forms. The growing demand for dietary supplements is driven by increasing health consciousness and consumers’ desire for preventive health measures. Echinacea extract is used in nutritional supplements to support the immune system and help reduce the duration of colds and other respiratory infections. For instance, in October 2023, according to the survey of 3,192 adults conducted by the Council for Responsible Nutrition, a US-based trade association for the dietary supplement and functional food industry, 74% of U.S. adults are taking dietary supplements, and user confidence in the perceived quality of sports nutrition supplements increased by 5% points to 66% compared to 2022, while confidence in the weight management category rose by 4% points to 56% from 2022. Therefore, the growing demand for dietary supplements will drive the growth of the echinacea extract market.
What are the major segments of the echinacea extract market?
The echinacea extractmarket covered in this report is segmented –
1) By Type: Reagent Grade, Food Grade, Medical Grade, Other Types
2) By Echinacea Extract Form: Liquid, Capsule, Powder
3) By Application: Medicine, Food And Beverages, Dietary Supplements, Ornamental, Beauty Products, Essential Oils, Other Applications
4) By Distribution Channel: Online Stores, Retail Stores, Hypermarket Or Supermarket, Herbal Specialty Stores
Subsegments:
1) By Reagent Grade: Purity Levels, Packaging Sizes
2) By Food Grade: Liquid Extracts, Powdered Extracts, Capsules And Tablets
3) By Medical Grade: Herbal Tinctures, Standardized Extracts, Topical Formulations
4) By Other Types: Cosmetic Grade, Veterinary Grade, Specialty Formulations
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Which companies dominate the echinacea extract market?
Major companies operating in the echinacea extract market are Symrise AG, Nature’s Bounty Inc., Dr. Willmar Schwabe GmbH & Co. KG, Nature’s Way Products LLC, Jamieson Wellness Inc., NOW Foods Inc., Indena S.p.A., Schwabe North America Inc., Gaia Herbs Inc., Integria Healthcare Pty Ltd., Bio-Botanica Inc., Traditional Medicinals Inc., Solgar Inc., Bluebonnet Nutrition Inc., Herb Pharm LLC, Jarrow Formulas Inc., Oregon’s Wild Harvest Inc., Martin Bauer Group, Nutralion Inc., Gonmisol Inc., Solaray Inc., Sambucol Ltd
What major trends will shape the echinacea extract market during the forecast period?
Major companies operating in the echinacea extract market are focusing on developing herbal medicines and echinacea products, such as anti-aging skin care technology, to reduce wrinkles and sagging by boosting skin plumpness and firmness. Anti-aging skin care technology derived from echinacea extracts aims to enhance skin plumping and reduce signs of aging by stimulating fat production. For instance, in March 2024, Biocogent LLC, a US-based personal care and cosmetic product provider, launched the Volpura EPO. This technology is derived from Echinacea purpurea, a botanical extract that helps combat signs of aging by enhancing the skin’s natural plumping processes, addressing wrinkles and sagging from within to promote a fuller, more youthful appearance. It works by stimulating adipocytes (fat cells) and increasing fat production up to five times through the activation of PPAR-?, the master regulator of adipogenesis, resulting in improved plumping and firmness. Versatile and stable at temperatures up to 85°C, Volpura EPO can be incorporated into hot pour and hot cast products like lipsticks, lip balms, and lip glosses.
What are the key regional dynamics of the echinacea extract market, and which region leads in market share?
North America was the largest region in the echinacea extract market in 2024. The regions covered in the echinacea extract market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Echinacea Extract Market Report 2025 Offer?
The echinacea extract market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Echinacea extract is a concentrated substance obtained from the Echinacea plant, including its roots, leaves, or flowers. It is used in herbal remedies and supplements for its potential to support immune health and alleviate cold and respiratory symptoms. The primary benefit of echinacea extract is its potential to strengthen the immune system and help reduce the severity and duration of colds and flu.
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