Exam Preparation And Tutoring Market Size and Forecast 2024-2033|Pearson PLC, TAL Education Group, McGraw Hill Education Inc., Cengage Learning Holdings II Inc., Kaplan Inc

The Exam Preparation And Tutoring Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Exam Preparation And Tutoring Global Market Report 2024, The exam preparation and tutoring market size has grown strongly in recent years. It will grow from $70.15 billion in 2023 to $74.19 billion in 2024 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to education system trends, high-stakes examinations, parental aspirations and involvement, competitive college admissions, globalization and language proficiency.

The exam preparation and tutoring market size is expected to see strong growth in the next few years. It will grow to $93.49 billion in 2028 at a compound annual growth rate (CAGR) of 6.0%. The growth in the forecast period can be attributed to remote and online learning trends, emphasis on skill-based education, changing testing formats, government initiatives and educational policies, rise of lifelong learning. Major trends in the forecast period include adaptive learning technologies, technological advancements in education, personalized learning platforms, gamification of learning, collaborative learning platforms.

The increasing demand for distance-learning courses is expected to propel the growth of the exam preparation and tutoring market going forward. Distance-learning courses refer to educational courses that enable students to learn remotely from a location other than the educational institution, using technology to access course materials and communicate with instructors and peers. Online course students, like all other students, require ongoing tutor help in distance learning to keep them engaged and motivated. For instance, in January 2022, according to World Economic Forum, a Switzerland-based international non-governmental and lobbying organization, the number of new enrollments in Coursera’s distance learning courses has tripled, reaching 71 million in 2020 and 92 million in 2021. Therefore, the increasing demand for distance-learning courses is driving the growth of the exam preparation and tutoring market.

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The exam preparation and tutoring market covered in this report is segmented –

1) By Tutoring Type: Structured Tutoring, On-demand Tutoring

2) By Tutoring Style: Test Preparation Service, Subject Tutoring Service

3) By Course Duration: Test Preparation Service, Subject Tutoring Service

4) By End-User: K-12 (Schools), Higher Education (College Or Universities), Corporate Or Professional Training

Major companies in the exam preparation and tutoring market are focused on developing innovative courses, such as preparation courses, to navigate new exam formats and gain a competitive edge in the market. A preparation course is a structured program designed to enhance knowledge and skills in a specific subject or for a particular purpose, such as exams or professional development. For instance, in July 2023, UWorld, a US-based e-learning company, launched its Digital SAT preparation course, designed for the new digital format of the exam. Accessible on various devices, the course features a question bank with nearly 1,000 questions to simulate the real Digital SAT. The platform uses performance-based learning technology, offering progress assessment, targeted practice, and detailed explanations. The new Digital SAT incorporates dynamic questions, reducing test duration and enhancing accessibility with customizable accommodations. UWorld’s product is among the first to adapt to the evolving SAT format, providing students with effective preparation for the updated exam

The exam preparation and tutoring market report table of contents includes:

1. Executive Summary

2. Exam Preparation And Tutoring Market Characteristics

3. Exam Preparation And Tutoring Market Trends And Strategies

4. Exam Preparation And Tutoring Market – Macro Economic Scenario

5. Global Exam Preparation And Tutoring Market Size and Growth

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26. South America Exam Preparation And Tutoring Market

27. Brazil Exam Preparation And Tutoring Market

28. Middle East Exam Preparation And Tutoring Market

29. Africa Exam Preparation And Tutoring Market

30. Exam Preparation And Tutoring Market Competitive Landscape And Company Profiles

Top Major Players:

  • Pearson PLC
  • TAL Education Group
  • McGraw Hill Education Inc
  • Cengage Learning Holdings II Inc
  • Kaplan Inc

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