The Business Research Company’s report on the False Eye Lashes Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.
#How have key drivers contributed to the rapid growth of the false eye lashes market?
The rising beauty and personal care industry is expected to propel the growth of the false eyelashes market going forward. The beauty and personal care industry includes products and services related to skincare, haircare, cosmetics, fragrances, personal hygiene, and professional beauty treatments. The beauty and personal care industry is rising due to a shift in consumer lifestyles, where self-care is becoming a priority, driving people to explore new products, routines, and experiences that enhance their well-being and confidence. False eyelashes are used in beauty and personal care to enhance eye appearance by adding volume, length, and definition for everyday wear, special occasions, and professional makeup looks. For instance, in August 2024, according to the British Beauty Council, a UK-based non-profit organization, the British beauty industry grew by 11% in 2023, with total sales reaching approximately $34.4 billion (£27.2 billion), while employment saw a 10% increase, exceeding 603,000 people. Therefore, the rising beauty and personal care industry is driving the growth of the false eyelashes market.
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How has the false eye lashes market size evolved, and what are the latest forecasts for its expansion?
The false eye lashes market size has grown strongly in recent years. It will grow from $1.45 billion in 2024 to $1.55 billion in 2025 at a compound annual growth rate (CAGR) of 7.2%. The growth in the historic period can be attributed to rising demand for customized eyelashes, the growing trend of enhancing beauty, a surge in preference for online shopping, rising preference for eye makeup, and rising popularity of fake eyelashes.
The false eye lashes market size is expected to see strong growth in the next few years. It will grow to $2.03 billion in 2029 at a compound annual growth rate (CAGR) of 7.0%. The growth in the forecast period can be attributed to the increasing influence of social media on consumers, rapidly evolving fashion trends, rising demand for customized eyelashes, increasing working women population, and growth of e-commerce platforms. Major trends in the forecast period include personalized beauty products, expanding technological cosmetics, expanding personal care knowledge, driving brand investment in innovative designs and materials, and innovations in product development.
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Which major companies dominate the false eye lashes market?
Major companies operating in the false eye lashes market are L’Oréal S.A., Sephora SA, MAC Cosmetics, Benefit Cosmetics LLC, Kiss Products Inc., Tarte Inc., Huda Beauty Limited, Hollyren Cosmetics Co. Ltd., Qingdao IMI Lashes Co. Ltd., Velour Beauty Inc., Shu Uemura Cosmetics Inc., Ardell International Inc., Babe Original LLC, Esqido Ltd., EVE Lashes Co. Ltd., House of Lashes Inc., LA Girl Cosmetics Inc., Lashify Inc., Lilly Lashes LLC, Nykaa E-Retail Private Limited
What trends will shape the future of the exanthema market?
Major companies operating in the false eyelashes market are focusing on developing innovative products, such as organic, eco-designed false eyelashes, to meet the growing consumer demand for sustainable and environmentally friendly beauty products. Eco-designed false eyelashes are sustainably crafted lashes made from natural or biodegradable materials, featuring eco-friendly packaging to minimize environmental impact. For instance, in November 2022, Ardell Lashes & Beauty, a US-based beauty and cosmetics company, introduced Eco Lashes, a line of 100% organic, eco-designed false eyelashes. These lashes are crafted from natural plant-based fibers and feature an organic cotton band, ensuring both comfort and sustainability. The packaging is environmentally friendly, utilizing biodegradable materials printed with soy ink. This initiative reflects Ardell’s commitment to providing beauty products that are both high-quality and environmentally conscious.
Which region dominates the false eye lashes market, and what factors contribute to its leadership?
North America was the largest region in the false eye lashes market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the false eye lashes market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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How is the false eye lashes market segmented, and which segment holds the largest share?
The false eye lashes market covered in this report is segmented –
1) By Product Type: Strip Lashes, Individual Flare, Individual Single, Other Product Types
2) By Material: Human Hair, Synthetic Hair, Other Materials
3) By Distribution Channel: Hypermarkets And Supermarkets, Specialty Stores, Online Stores, Other Distribution Channels
4) By Application: Professional (Salons Or Spas), Personal Use
Subsegments:
1) By Strip Lashes: Synthetic Strip Lashes, Mink Strip Lashes, Silk Strip Lashes, Magnetic Strip Lashes, Human Hair Strip Lashes
2) By Individual Flare: Knot-Free Flare Lashes, Cluster Flare Lashes, Volume Flare Lashes, Wispy Flare Lashes, Colored Flare Lashes
3) By Individual Single: Classic Single Lashes, Volume Single Lashes, Hybrid Single Lashes, Mega Volume Single Lashes, Matte Finish Single Lashes
4) By Other Product Types: Pre-Glued Lashes, Self-Adhesive Lashes, 3D Faux Mink Lashes, Feather and Decorative Lashes, UV Reactive and Glow-in-the-Dark Lashes
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How is the false eye lashes market defined?
False eyelashes are artificial lashes made from synthetic fibers, human hair, or mink fur that are applied to the eyelids to enhance the appearance of natural eyelashes. False eyelashes help individuals achieve a desired eye look, adding to their overall makeup routine, and are widely used in both personal and professional settings, including the beauty and entertainment industries.
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