Overview and Scope
Fashion e-commerce is the online buying and selling of clothing and accessories. Fashion goods include fashion accessories, clothes, shoes, bags, jewelry, cosmetics, and other luxury goods.
Sizing and Forecast
The fashion e-commerce market size has grown rapidly in recent years. It will grow from $821.19 billion in 2023 to $905.62 billion in 2024 at a compound annual growth rate (CAGR) of 10.3%. The growth in the historic period can be attributed to increase in online mode of payment, rise in disposable income, increased internet penetration and low interest rate environment.
The fashion e-commerce market size is expected to see rapid growth in the next few years. It will grow to $1356.74 billion in 2028 at a compound annual growth rate (CAGR) of 10.6%. The growth in the forecast period can be attributed to increasing new payment modes, rising awareness about e-commerce, global economic growth, increasing mobile phone penetration, changing customer preferences, and rapid urbanization . Major trends in the forecast period include use of artificial intelligence (ai) powered virtual assistants, use of augmented reality, increasing demand for sustainable and ethical fashion. companies should also look at investing in social media marketing tactics to increase profits.
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Segmentation & Regional Insights
The fashion e-commerce market covered in this report is segmented –
1) By Product: Apparel/Clothing, Accessories, Footwear, Cosmetics, Other Products
2) By Model Type: Business to Business (B2B), Business to Consumer (B2C)
3) By End User: Men, Women, Children
Asia-Pacific was the largest region in the fashion e-commerce market in 2023. Western Europe was the second largest region in the global fashion e-commerce market share. The regions covered in the fashion e-commerce market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The increasing use of the internet and smartphones is expected to contribute to the expansion of the fashion e-commerce industry. For instance, in February 2023, according to Uswitch Limited, a UK-based financial conduct authority, beginning in 2022, there were 71.8 million mobile connections in the UK, a 3.8% (or around 2.6 million) increase over 2021. The UK population is expected to grow to 68.3 million by 2025, of which 95% (or around 65 million individuals) will own a smartphone. This has also led to an increase in the number of online shoppers. This scenario is anticipated to boost demand for fashion and other e-commerce markets, generating higher revenue for the online fashion industry over the forecast period.
Key Industry Players
Major companies operating in the fashion e-commerce market report are Amazon, Zalando, Alibaba, eBay, Flipkart, ASOS, Stitch Fix, Boohoo.com, Global Fashion Group, Farfetch, Myntra, Jabong, Snapdeal, PayTM, Shopclues, Ajio, MERCARI, Zozo Town, Mash Style Lab, Trinity Arts, FIVEFOXes, F.O. International, Onwards Kashiyama, Origami, H&M, Zara, JD.com, Meituan, Bestseller Fashion Group China, Jack & Jones, Hodo, Threegun, Saint Angelo, LILANZ and Mercury Home Textile, Ted Baker, GAP, zalando.de, bonprix.de, otto.de, eBay Kleinanzeigen, Blisly, RedFox, Oodji, BTC Group, Melon Fashion Group, Aliexpress.ru, Ozon.ru, Eldorado.ru, Dns-shop.ru, Mvideo.ru, Wildberries.ru, Ulmart.ru, eBay.ru, Lamoda.ru, Citilink.ru, Macys, Nordstorm, Revolve, Net-a-porter, Mercadolibre, Amazon Brazil, Americanas, Magalu, Netshoes, Submarino, Shoptime, Noon, Ounaas, Sivvi, Ourshopee, Next UAE, Industrie Africa, Afrikrea, Kisua, The Folklore.
The fashion e-commerce market report table of contents includes:
1. Executive Summary
2. Fashion E-Commerce Market Characteristics
3. Fashion E-Commerce Market Trends And Strategies
4. Fashion E-Commerce Market – Macro Economic Scenario
5. Global Fashion E-Commerce Market Size and Growth
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32. Global Fashion E-Commerce Market Competitive Benchmarking
33. Global Fashion E-Commerce Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Fashion E-Commerce Market
35. Fashion E-Commerce Market Future Outlook and Potential Analysis
36. Appendix
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