Fluff Pulp Market Overview 2024-2033 – Competitive Landscape and Strategies

The Fluff Pulp Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Fluff Pulp Global Market Report 2024, The fluff pulp market size has grown strongly in recent years. It will grow from $9.68 billion in 2023 to $10.57 billion in 2024 at a compound annual growth rate (CAGR) of 9.3%. The growth in the historic period can be attributed to hygiene products demand, population growth, consumer lifestyle changes, medical and healthcare applications, economic development.

The fluff pulp market size is expected to see strong growth in the next few years. It will grow to $15.34 billion in 2028 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to e-commerce growth, sustainable product trends, global health and hygiene awareness, expansion in emerging markets, rising aging population. Major trends in the forecast period include sustainable sourcing, biodegradable products, rising hygiene product demand, innovation in pulp processing, market expansion in developing regions.

The increasing demand for personal hygiene products is expected to propel the growth of the fluff pulp market going forward. Personal hygiene products are used to maintain cleanliness and promote good hygiene practices for individuals. Fluff pulp is a cellulose fiber commonly used in personal hygiene products due to its high absorbency, softness, and resilience. It is commonly used in manufacturing products such as diapers, air-laid absorbent toweling, feminine hygiene products, and others. For instance, in October 2021, according to Plastic Oceans International, a US-based non-profit organization, 45 billion menstrual products are used every year globally and 11,000-period products are used by an individual female in a lifetime. Further, in August 2022, according to the World Health Organization, a US-based international public health agency, 51% of the healthcare facilities globally had hand hygiene services in 2021 that included various hygiene products. Therefore, increasing demand for personal hygiene products is driving the growth of the fluff pulp market going forward.

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The fluff pulp market covered in this report is segmented –
1) By Source: Loblolly Pine, Slash Pine
2) By Grade: Untreated, Treated
3) By Application: Absorbent Core Products, Other Applications
4) By End Use: Disposable Diapers, Adult Incontinence, Feminine Hygiene, Air-Laid Products, Other End Uses

Product innovation is a key trend gaining popularity in the fluff pulp market. Companies operating in the fluff pulp market are developing innovative products to sustain their position in the market. For instance, in October 2021, Stora Enso Oyj, a Finland-based pulp manufacturing company, launched the NaturaFluff Pulp, an oxygen-delignified fluff pulp. It is a uniquely designed fluff pulp grade with a less carbon footprint that allows manufacturers of hygiene goods and to provide consumers with a new generation of sustainable, absorbent hygiene products. It has a 30% lower carbon footprint than traditional fluff pulp without compromising product performance.

The fluff pulp market report table of contents includes:
1. Executive Summary
2. Fluff Pulp Market Characteristics
3. Fluff Pulp Market Trends And Strategies
4. Fluff Pulp Market – Macro Economic Scenario
5. Global Fluff Pulp Market Size and Growth
….
31. Global Fluff Pulp Market Competitive Benchmarking
32. Global Fluff Pulp Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Fluff Pulp Market
34. Fluff Pulp Market Future Outlook and Potential Analysis
35. Appendix

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