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How large is the generative artificial intelligence (ai) in teaching market, and what is its growth trajectory?
The generative artificial intelligence (AI) in teaching market size has grown exponentially in recent years. It will grow from $1.07 billion in 2024 to $1.53 billion in 2025 at a compound annual growth rate (CAGR) of 44.0%. The growth in the historic period can be attributed to growth in demand for personalized learning, rise of online education, increase in access to digital devices, rise in need for scalable educational tools, and the push for data-driven insights to improve educational outcomes.
The generative artificial intelligence (AI) in teaching market size is expected to see exponential growth in the next few years. It will grow to $6.54 billion in 2029 at a compound annual growth rate (CAGR) of 43.7%. The growth in the forecast period can be attributed to increasing demand for personalized learning experiences, growing adoption of digital education tools, increasing need for scalable educational solutions, improvements in AI’s ability to create interactive content, rising interest in data-driven educational insights, and expansion of remote and hybrid learning environments. Major trends in the forecast period include adoption of AI-driven adaptive learning platforms, enhanced content creation tools, advancements in real-time language translation and assistance, advancements in virtual tutors, and automation of administrative tasks.
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What are the key forces behind the generative artificial intelligence (ai) in teaching market’s growth in recent years?
The growing adoption of online learning is expected to propel the growth of the generative artificial intelligence (AI) in the teaching market going forward. Online learning refers to the process of acquiring knowledge and skills through digital platforms and internet-based tools. The growing adoption of online learning is driven by its flexibility, affordability, wide range of courses, cost-effectiveness, globalization, inclusiveness, and the ability to learn from anywhere at any time. Generative AI in teaching benefits online learning by personalizing content, providing instant feedback, and creating engaging materials with 24/7 support, making education more effective and accessible. For instance, in January 2024, Eurostat, a Luxembourg-based government agency, reported that in 2023, 30% of internet users in Europe aged 16 to 74 had taken an online course or used online learning materials within the three months preceding the survey. This represents a 2% increase from 2022. Therefore, the growing adoption of online learning is driving the growth of generative artificial intelligence (AI) in teaching market.
What are the major segments of the generative artificial intelligence (ai) in teaching market?
The generative artificial intelligence (AI) in teaching market covered in this report is segmented –
1) By Component: Software; Services
2) By Application: Content Creation For The Course; Personalized Lessons; Course Design; Chatbots For Student Support; Data Analytics For Students’ Performance; Restoring Old Learning Material; Tutoring; Other Applications
3) By End-User: Higher Education; K-12 Education; Corporate Training And Learning
Subsegments:
1) By Software: AI-Powered Learning Management Systems (LMS); Adaptive Learning Platforms; Virtual Tutoring Software; AI-Driven Assessment And Grading Tools; Gamification And AI-Based Learning Tools
2) By Services: AI-Driven Curriculum Development Services; Teacher Training And Support Services; Integration And Implementation Services; AI-Based Educational Content Creation Services; Consulting Services For AI in Education
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Which companies dominate the generative artificial intelligence (ai) in teaching market?
Major companies operating in the generative artificial intelligence (AI) in teaching market areGoogle LLC, Microsoft Corporation, International Business Machines Corporation, Adobe Inc., Pearson plc, OpenAI, Pegasystems Inc., Duolingo, Coursera Inc., Elevate K-12, Kahoot, Quizlet Inc., Carnegie Learning Inc., Nearpod, DreamBox Learning, Moodle Pty Ltd., Khan Academy Inc., Brainly, Knewton Inc., Sana Labs AB, Cerego Inc., Kidaptive Inc., nolej AI, Squirrel Ai Learning, Speechify
What major trends will shape the generative artificial intelligence (ai) in teaching market during the forecast period?
Major companies operating in the generative artificial intelligence (AI) in teaching market are developing innovative products by integrating natural language processing (NLP) in AI digital learning to enhance learning experiences and improve student engagement. Natural language processing (NLP) allows generative AI to understand and respond to individual student needs by analyzing their language and communication patterns. This enables the creation of customized learning materials and tailored feedback, improving comprehension and retention. For instance, in June 2024, CK-12 Foundation, a US-based non-profit education organization, launched Flexi, an AI tutoring assistant on WhatsApp all throughout India. This initiative aims to enhance educational accessibility by integrating advanced AI technology with the CK-12 curriculum. Flexi is designed to assist students by solving math problems, explaining concepts, and providing study tips, all while being available in over 300 languages and dialects. The AI tutor utilizes natural language processing to understand and respond to student inquiries accurately, continuously improving its performance through machine learning by analyzing user interactions and feedback.
What are the key regional dynamics of the generative artificial intelligence (ai) in teaching market, and which region leads in market share?
North America was the largest region in the generative artificial intelligence (AI) in teaching market in 2024. The regions covered in the generative artificial intelligence (AI) in teaching market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Generative Artificial Intelligence (AI) In Teaching Market Report 2025 Offer?
The generative artificial intelligence (ai) in teaching market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Generative artificial intelligence (AI) in teaching refers to the use of artificial intelligence technologies that can create and generate content to support and enhance the educational process. Generative AI can be used in creating custom lesson plans, generating quizzes, giving instant feedback, explaining concepts, supporting tutoring, and explaining concepts in different ways.
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