The Business Research Company’s report on the Ginger Beer Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.
Which emerging drivers are set to accelerate the growth of the ginger beer market further?
Increasing awareness regarding health and wellness is expected to propel the growth of the ginger beer market going forward. Health and wellness refer to an overall balance of a person’s physical, social, spiritual, emotional, intellectual, environmental, and occupational well-being. Ginger may help reduce nausea and upset stomach caused by a stomach virus, severe headaches, chemotherapy, or morning sickness during pregnancy. Ginger oil in ginger beer contains antioxidants, which are molecules that protect cells from damage that can lead to illness. For instance, in November 2023, according to The Office for National Statistics, a UK-based organization, From April 2022 to March 2023, adults in Great Britain who reported being in “good health” rated their life satisfaction 30.0% higher than those who did not. Therefore, increasing awareness regarding health and wellness is expected to drive the growth of the ginger beer market.
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What are the key factors influencing the forecasted market size of the ginger beer industry?
The ginger beer market size has grown strongly in recent years. It will grow from $7.94 billion in 2024 to $8.54 billion in 2025 at a compound annual growth rate (CAGR) of 7.6%. The growth in the historic period can be attributed to cultural and heritage significance, craft beverage movement, health and wellness trends, mixology and cocktails, flavor innovation, niche and premium markets.
The ginger beer market size is expected to see strong growth in the next few years. It will grow to $11.39 billion in 2029 at a compound annual growth rate (CAGR) of 7.5%. The growth in the forecast period can be attributed to continued health consciousness, flavor diversification, premiumization and branding, global culinary influence, sustainability and ethical practices, convenience and on-the-go consumption. Major trends in the forecast period include alcoholic ginger beer segment, global flavor influences, sustainable packaging practices, on-the-go convenience, marketing emphasis on craftsmanship.
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Who are the leading competitors in the ginger beer market?
Major companies operating in the ginger beer market are Brooklyn Brewery, Fever-Tree, Bundaberg Brewed Drinks, Crabbie’s, Q Mixers, Belvoir Fruit Farms, Maine Root Handcrafted Beverages, Goslings, Fentimans, Reeds Inc., Cock’n Bull, Old Jamaica Ginger Beer, Bruce Cost Ginger Ale, Boylan Bottling Co., Canada Dry, Zevia, Barritt’s, Blenheim Ginger Ale, Franklin & Sons, Thomas Henry, Great Jamaican Ginger Beer Co., Polar Beverages, Bundaberg, Olde Brooklyn, Stoney Tangawizi, Seagram’s, BrewDog, The Ginger People, Whole Earth, Maine Root
Which emerging trends are set to transform the ginger beer market landscape?
Major companies operating in the ginger beer market are focused on introducing spicy ginger beers to cater to consumers’ growing demand for unique and bold flavors, enhancing their product offerings and appealing to adventurous taste preferences. Spicy ginger beer refers to a type of ginger beer that is characterized by a stronger and more pronounced ginger flavor, often enhanced with additional spices or ingredients. It combines natural flavors with real brewed ginger, ensuring a well-rounded taste that is both crisp and invigorating. For instance, in September 2024, Canada Dry Mott’s, Inc., a Canada-based company, launched a new Ginger Beer, The new Ginger Beer is crafted to deliver a refreshing kick without overwhelming spiciness. The product is available in mini cans (6 x 222 mL), making it convenient for sharing or enjoying on-the-go. This packaging choice aligns with modern consumer preferences for portability and portion control.
How do different geographies compare in terms of market share and growth potential in the ginger beer market?
North America was the largest region in the ginger beer market share in 2024. The regions covered in the ginger beer market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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Which major segments of the ginger beer market are experiencing the fastest growth?
The ginger beer market covered in this report is segmented –
1) By Type: Alcoholic, Non-alcoholic
2) By Process: Fermented, Non-Fermented
3) By Distribution Channel: Supermarket, Convenience Stores, Specialty Stores, Online Stores
4) By Application: Retail, Catering
Subsegments:
1) By Alcoholic: Craft Ginger Beer, Commercial Ginger Beer, Spiced Ginger Beer
2) By Non-Alcoholic: Traditional Ginger Beer, Sparkling Ginger Beer, Organic Ginger Beer
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How is the ginger beer market defined?
Ginger beer refers to a fizzy drink prepared from syrup and ginger that is occasionally moderately alcoholic. Drinking ginger beer may have some advantageous health effects, mostly because of the beverage’s main component. Ginger beer is also used root to treat nausea and other stomach problems.
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