Overview and Scope
Car subscription refers to a service type that provides vehicles for a monthly charge without obligating customers to leases or long-term rentals. It allows customers to pay a set fee to access a selection of cars without retaining ownership.
Sizing and Forecast
The car subscription market size has grown exponentially in recent years. It will grow from $6.21 billion in 2023 to $8.09 billion in 2024 at a compound annual growth rate (CAGR) of 30.2%. The growth in the historic period can be attributed to shift in consumer preferences, urbanization and traffic congestion, rise of the sharing economy, flexible and convenient mobility, innovative business models, maintenance and insurance included..
The car subscription market size is expected to see exponential growth in the next few years. It will grow to $23.15 billion in 2028 at a compound annual growth rate (CAGR) of 30.1%. The growth in the forecast period can be attributed to economic uncertainties, environmental awareness, corporate fleet solutions, regulatory support, focus on user experience.. Major trends in the forecast period include flexible ownership models, integration with mobility apps and platforms, partnerships with automakers and dealerships, trial periods and test-drive options, data analytics for personalized offerings..
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Segmentation & Regional Insights
The car subscription market covered in this report is segmented –
1) By Service Provider: Original Equipment Manufacturer (OEM) Or Captives, Independent Or Third Party Service Providers
2) By Subscription Period: More Than 12 Months, 6 To 12 Months, 1 To 6 Months
3) By Vehicle: Luxury Car, Executive Car, Economy Car, Other Vehicles
4) By End-Use: Private, Corporate
North America was the largest region in the car subscription market in 2023. Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the car subscription market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The growing popularity of car-sharing and ride-hailing services is expected to boost the growth of the car subscription market going forward. Car sharing refers to a rental car model where individuals borrow cars for brief periods, frequently by the hour, and ride-hailing refers to using a smartphone app to ask a local driver to pick people up and drive them to a specific destination. Car subscriptions are used in car-sharing and ride-hailing services to provide members with a more affordable, flexible, and convenient way to access vehicles. For instance, according to a report published by Zipcar Inc., a US-based car-sharing company, in 2022, with over 500,000 subscribers as of 2020, car sharing in London has established itself as a popular service. London is home to almost 87% of all English and Welsh car-sharing club participants. In London, each car club vehicle replaces 23.5 private automobiles. Therefore, the growing popularity of car-sharing and ride-hailing services is driving the growth of the car subscription market.
Key Industry Players
Major companies operating in the car subscription market report are Volkswagen AG, Toyota Motor Corp., BMW AG, Mercedes-Benz Group AG, Hyundai Motor Co., Nissan Motor Co. Ltd., Porsche AG, Volvo Car Corporation, Cox Enterprises Inc., Jaguar Land Rover Limited, Hertz Global Holdings Inc., Lyft Inc., Tata Motors Limited, Sixt SE, Onto Ltd., ZoomCar, Carly Holdings Limited, Canoo Inc., OpenRoad Auto Group, Clutch Technologies LLC, Facedrive Inc., Wagonex Limited, Cluno GmbH, Carvolution, MylesCar
The car subscription market report table of contents includes:
1. Executive Summary
2. Car Subscription Market Characteristics
3. Car Subscription Market Trends And Strategies
4. Car Subscription Market – Macro Economic Scenario
5. Global Car Subscription Market Size and Growth
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32. Global Car Subscription Market Competitive Benchmarking
33. Global Car Subscription Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Car Subscription Market
35. Car Subscription Market Future Outlook and Potential Analysis
36. Appendix
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