Global Lead Intelligence Software Market Size and Forecast 2024-2033|Datanyze Inc, Lead411 Inc., Oceanos Inc., Growlabs Technologies Inc., RocketReach LLC

The Lead Intelligence Software by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).

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According to The Business Research Company’s Lead Intelligence Software, The lead intelligence software market size has grown strongly in recent years. It will grow from $7.3 billion in 2023 to $7.86 billion in 2024 at a compound annual growth rate (CAGR) of 7.7%. The growth in the historic period can be attributed to increased volume and variety of data, globalization and diversification of markets, focus on customer experience and personalization, evolution of marketing automation, shift towards data-driven decision-making.

The lead intelligence software market size is expected to see strong growth in the next few years. It will grow to $10.69 billion in 2028 at a compound annual growth rate (CAGR) of 8.0%. The growth in the forecast period can be attributed to emergence of industry-specific solutions, continuous innovation and feature enhancement, focus on user-friendly interfaces and accessibility, adoption of mobile-friendly solutions, globalization of sales and marketing efforts, rising importance of intent data.. Major trends in the forecast period include advanced data analytics and machine learning, integration with customer relationship management (crm) systems, real-time lead scoring and prioritization, ai-driven predictive analytics, behavioral tracking and intent data.

An increase in IT spending by enterprises is expected to propel the growth of the lead intelligence software market going forward. IT spending refers to the amount of money that has been spent on an organization’s information technology systems and services, which includes compensation for IT professionals and expenses that are related to the construction and maintenance of enterprise-wide systems and services. Lead intelligence software helps companies to ensure and validate the best lead data that is used for marketing. For instance, in 2022, according to TechCrunch, a US-based newspaper, a survey projects IT spending to rise 6.7% year over year. Therefore, the increase in IT spending by enterprises is driving the lead intelligence software market growth.

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The lead intelligence software market covered in this report is segmented –

1) By Type: On-Premises, Cloud-Based

2) By Enterprise Size: SMEs, Large Enterprises

3) By Industry Vertical: BFSI, Food and Beverages, Health, Wellness and Fitness, Logistics and Supply Chain, Retail and Manufactures, Other Industry Verticals

Technological advancements are a key trend gaining popularity in the artificial intelligence software market. To strengthen their position in the leading intelligence software market, major companies are focusing on developing new products and technological solutions. For instance, in September 2021, Oracle Corporation, a US-based technology company specializing in software development and database management, launched Fusion Marketing System. Fusion Marketing is a marketing automation solution that uses artificial intelligence (AI) to automatically score leads at the account level, forecast when customers are ready to speak with a salesperson, and generate a qualified sales opportunity in any CRM system that is designed to bypass the entire lead qualification and conversion process. Marketers can automate lead generation and qualification from campaigns that span conventional marketing and advertising channels.

The lead intelligence software market report table of contents includes:

1. Executive Summary

2. Lead Intelligence Software Market Characteristics

3. Lead Intelligence Software Market Trends And Strategies

4. Lead Intelligence Software Market – Macro Economic Scenario

5. Global Lead Intelligence Software Market Size and Growth

26. South America Lead Intelligence Software Market

27. Brazil Lead Intelligence Software Market

28. Middle East Lead Intelligence Software Market

29. Africa Lead Intelligence Software Market

30. Lead Intelligence Software Market Competitive Landscape And Company Profiles

Top Major Players: