What are the latest figures on the organic tea market’s size and projected CAGR?
The organic tea market size has grown rapidly in recent years. It will grow from $1.13 billion in 2024 to $1.32 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. The growth in the historic period can be attributed to health and wellness trends, sustainability and environmental concerns, marketing and branding, quality and taste.
The organic tea market size is expected to see rapid growth in the next few years. It will grow to $2.19 billion in 2029 at a compound annual growth rate (CAGR) of 13.6%. The growth in the forecast period can be attributed to sustainability and ethical sourcing, e-commerce growth, increasing awareness and education. Major trends in the forecast period include expanding product variety, regional variations, premium and specialty teas, innovative tea flavors and blends, convenience and on-the-go options, personalized and functional teas.
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Which Market drivers have played a significant role in driving the organic tea market?
Rising consumer awareness about the medicinal properties of organic tea is projected to boost the demand for organic tea over the forecast period. Organic tea, a very popular beverage prepared using buds and boiling leaves obtained from Camellia Sinensis, is free of herbicides, pesticides, and synthetic fertilizers. It has antioxidant properties that have positive effects on the body. Organic tea contains a higher amount of catechins such as epicatechin, epicatechin gallate, and epigallocatechin gallate as compared to conventional tea, and is claimed to be more beneficial to the human body. Moreover, the rich taste of organic tea is making it popular among individuals, increasing the consumption of tea in developed and developing economies. The changing consumer preference towards products manufactured from natural ingredients due to the health benefits that those products offer is expected to drive the growth of the organic tea market over the forecast period.
What are the key segments within the organic tea market?
The organic tea market covered in this report is segmented –
1) By Type: Green Tea, Black Tea, White Tea, Oolong Tea, Herbal Tea, Other Types
2) By Form: Dried Leaf, Liquid, Powder, Other Forms
3) By Product: Paper Pouches, Cans, Cartons, Tea Bags, Other Products
4) By Distribution Channel: Hyper markets/Super markets, Convenience Stores, Online, Specialty Stores, Other Distribution Channels
Subsegments:
1) By Green Tea: Matcha, Sencha, Gyokuro, Longjing, Others
2) By Black Tea: Darjeeling, Assam, Earl Grey, Ceylon, Others
3) By White Tea: Silver Needle, White Peony, Shou Mei, Others
4) By Oolong Tea: Tie Guan Yin, Da Hong Pao, Pouchong, Others
5) By Herbal Tea: Chamomile, Peppermint, Ginger, Hibiscus, Others
6) By Other Types: Rooibos, Yerba Mate, Lemon Balm, Others
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Which key players are shaping the organic tea market?
Major companies operating in the organic tea market include Tata Global Beverages Limited, The Unilever Group, Organic India Private Limited, Associated British Food Plc., The Stash Tea Company, ESSAMG Tea Incorporation, Davidson’s Organics, Harney & Sons Fine Teas, Halssen & Lyon GmbH, Ambassador Organics, Celestial Seasonings Inc., Equal Exchange Co-op, Newman’s Own Inc., Numi Organic Tea, Arbor Teas, Art of Tea, Choice Organic Teas, Five Mountains, Green Root LLC, Løv Organic, Rishi Tea & Botanicals, The Path of Tea, The Republic of Tea Inc., Might Leaf Tea Canada, Bigelow Tea Company, Shangri-la Tea Co, Yogi Tea, Vahdam Teas, Bombay Burmah Trading Corporation Limited, R. Twining and Company Limited
What are the top industry trends projected to impact the organic tea market?
The manufacturers operating in the organic tea market are adopting various strategies such as new product innovations, mergers & acquisitions, and plant capacity expansion to expand their market share and global presence. For instance, The Tea Room Chocolate & Tea Company offers various organic tea-infused products, such as a 60% dark chocolate bar infused with green tea, a white chocolate bar with honey and chamomile tea, and a 60% dark chocolate bar with raspberry rooibos tea. Therefore, the trend of infusing chocolate into tea is expected to add to the demand for organic tea.
What are the major regional insights for the organic tea market, and which region holds the top position?
Asia-Pacific was the largest region in the organic tea market in 2023. Western Europe was the second-largest region in the organic tea market. The regions covered in the organic tea market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
What Does The Organic Tea Market Report 2025 Offer?
The organic tea market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Organic tea is grown and processed without synthetic fertilizers, pesticides, herbicides, or genetically modified organisms (GMOs) following practices that emphasize environmental sustainability and soil health. Many consumers view organic tea as healthier due to the lack of chemical residues and believe it offers superior flavor and aroma compared to conventionally grown tea.
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