IT & Communication Technology

Global Rich Communication Services Market Analysis 2024: Size Forecast and Growth Prospects

The rich communication services global market report 2024 from The Business Research Company provides comprehensive market statistics, including global market size, regional shares, competitor market share, detailed segments, trends, and opportunities. This report offers an in-depth analysis of current and future industry scenarios, delivering a complete perspective for thriving in the industrial automation software market.

Rich Communication Services Market, 2024 report by The Business Research Company offers comprehensive insights into the current state of the market and highlights future growth opportunities.

Market Size –

The rich communication services market size has grown exponentially in recent years. It will grow from $9.86 billion in 2023 to $11.83 billion in 2024 at a compound annual growth rate (CAGR) of 20.0%. The growth in the historic period can be attributed to increased adoption of smartphones, network modernization and expansion, widespread use of text messages, growing need for advanced communication solutions by large enterprises, cost-effectiveness of text messages for information dissemination.

The rich communication services market size is expected to see exponential growth in the next few years. It will grow to $25.66 billion in 2028 at a compound annual growth rate (CAGR) of 21.3%. The growth in the forecast period can be attributed to evolution of mobile messaging services, demand for enhanced multimedia messaging, advancements in mobile network technologies, growing demand for enhanced security features, competition among mobile service providers. Major trends in the forecast period include rich media and interactive content in messaging, cross-platform compatibility for seamless communication, integration of rcs with e-commerce platforms, emphasis on privacy and data protection, customization and personalization features in messaging apps.

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Scope Of Rich Communication Services Market

The Business Research Company’s reports encompass a wide range of information, including:

1. Market Size (Historic and Forecast): Analysis of the market’s historical performance and projections for future growth.

2. Drivers: Examination of the key factors propelling market growth.

3. Trends: Identification of emerging trends and patterns shaping the market landscape.

4. Key Segments: Breakdown of the market into its primary segments and their respective performance.

5. Focus Regions and Geographies: Insight into the most critical regions and geographical areas influencing the market.

6. Macro Economic Factors: Assessment of broader economic elements impacting the market.

Market Drivers –

The increasing adoption of mobile service subscribers is expected to propel the growth of the rich communication services market. A mobile service subscription refers to a contract for a public mobile cellular service that uses cellular technology to give users access to the Public Switched Telephone Network (PSTN). It covers both analog and digital cellular technologies and postpaid and prepaid subscriptions. A mobile service subscription allows users to read receipts, type indicators, high-quality photos, and text. According to a mobility report shared by Ericsson, a Sweden-based multinational networking and telecommunications company, mobile customers are expected to be 6.7 billion in 2022, up from 6.1 billion at the end of 2021. Smartphone-related subscriptions are still increasing, accounting for 6.3 billion at the end of 2021, making up nearly 77% of all mobile phone subscriptions. By 2027, this is expected to increase to 7.8 billion, or 87% of all mobile subscribers. About 620 million 5G subscriptions were added during the first quarter of 2022, and by the end of the year, that number is anticipated to reach 1 billion. Therefore, the increasing adoption of mobile service subscribers will drive the rich communication services market.

Market Trends –

Product innovations have emerged as the key trend gaining popularity in the 5G chipset market. The major players in the market are developing innovative products for market growth. For instance, in June 2021, Samsung Electronics, a South Korea-based electronics company, developed 3GPP Rel.16 compliant chipsets, a range of next-generation 5G chipsets that deliver cutting-edge 5G technologies. The new chipsets consist of a second-generation 5G modem System-on-Chip (SoC), a third-generation mmWave Radio Frequency Integrated Circuit (RFIC) chip, and a Digital Front End (DFE)-RFIC integrated chip. These are designed to increase power efficiency, boost performance, and reduce the size of 5G solutions.

The rich communication services market covered in this report is segmented –

1) By Deployment Type: On-Premise, Cloud
2) By Enterprise Size: Small And Medium Enteprises, Large Enterprises
3) By Application Type: Rich Calls And Messaging, Content Delivery (Content Sharing, File Transfer), Value Added Services (VAS), Marketing And Advertising Campaign, Cloud Storage
4) By Industry Vertical Type: Healthcare, Retail And E-commerce, BFSI, IT And Telecom, Travel And Tourism, Other Industry Vertical Types

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Regional Insights –

North America was the largest region in the rich communication services market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the rich communication services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Key Companies –

Major companies operating in the rich communication services market report are AT&T Inc., Google LLC, Vodafone Group Plc, Deutsche Telekom AG, Telefonaktiebolaget LM Ericsson, Apple Inc., Samsung Electronics Co. Ltd., Huawei Technologies Co. Ltd., Microsoft Corporation, Meta platforms Inc., Twilio Inc., Genesys Telecommunications Laboratories Inc., Interop Technologies LLC, Mavenir Systems Inc., Nokia Corporation, Cisco Systems Inc., Verizon Communications Inc., Orange S. A., SK Telecom Co. Ltd., Telefonica S. A., T-Mobile US Inc., BT Group Plc, Singapore Telecommunications Limited, KT Corporation, China Mobile Limited, Nippon Telegraph and Telephone Corporation, Rakuten Communications Corp., ZTE Corporation, Tele2 AB

Table of Contents
1. Executive Summary
2. Rich Communication Services Market characterstics
3. Rich Communication Services Market Trends And Strategies
4. Rich Communication Services Market – Macro Economic Scenario
5. Global Rich Communication Services Market Size And Growth
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31. Global Rich Communication Services Market Competitive Benchmarking
32. Global Rich Communication Services Market Competitive Dashboard
33. Key Mergers And Acquisitions In The Rich Communication Services Market
34. Rich Communication Services Market Future Outlook and Potential Analysis
35. Appendix

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