The Sign Global Market Report 2023 by The Business Research Company, provides sign market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten-year historic period – 2010-2021, and a ten-year forecast period – 2023-2032.
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According to The Business Research Company’s Sign Global Market Report 2023, the market size will grow from $116.07 billion in 2022 to $123.54 billion in 2023 at a compound annual growth rate (CAGR) of 6.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The size of sign market is expected to grow to $152.87 billion in 2027 at a CAGR of 5.5%.
The increasing demand for digital display advertising and billboards is expected to drive the sign market. The increase in digitized promotion of products and services outside, to attract target audiences generates demand for digital billboards, which can display images, video and animation.
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The sign market is segmented:
1) By Type: Traditional Billboards And Signs, Digital Billboards And Signs, Other Sign
2) By Application: Indoor, Outdoor
3) By End-user Vertical: BFSI, Retail, Transportation and Logistics, Healthcare, Other End-user Verticals
There is a rise in demand for digital signage due to its better information managing capabilities. Digital Signage is an obscurely administered digital display that is used for sales, marketing or advertisement purposes. Digital Signage enables to easily deploy advertisements and also saves cost and time on logistics and printing materials. Multi-Screen Experience, Streaming Advertisements over IP and Integration of Bluetooth to enable a two-way communication are few of the digital signage types that are on the rise.
The sign market report table of contents includes:
1. Executive Summary
2. Report Structure
3. Sign Market Characteristics
4. Sign Market Product Analysis
5. Sign Market Supply Chain
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26. Key Mergers And Acquisitions In The Sign Market
27. Market Background: General Manufacturing Market
28. Recommendations
29. Appendix
30. Copyright And Disclaimer
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