The TV Advertising Global Market Report 2023, provides comprehensive information on the TV advertising market across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten year historic period – 2010-2021, and a ten year forecast period – 2023-2032.
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https://www.thebusinessresearchcompany.com/report/tv-advertising-global-market-report
As per The Business Research Company’s TV Advertising Global Market Report 2023, the global TV advertising market size will grow from $122.04 billion in 2022 to $129.78 billion in 2023 at a compound annual growth rate (CAGR) of 6.3%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global TV advertising market size is expected to grow to $160.38 billion in 2027 at a CAGR of 5.4%.
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The TV advertising market is segmented:
1) TV Advertising Market By Service Type: Terrestrial, Multichannel, Online
2) TV Advertising Market By delivery platform: Cable Television, Satellite Television
3) TV Advertising Market By Broadcasting services: Advertisement, Subscription
4) TV Advertising Market By Time slot: 20 seconds, 60 seconds, More than 60 seconds
Top Major Players
CBS (Columbia Broadcasting System)
North America was the largest region in the TV advertising market in 2022.
The table of contents in TBRC’s TV advertising market report includes:
1. Executive Summary
2. TV Advertising Market Characteristics
3. TV Advertising Market Trends And Strategies
4. TV Advertising Market – Macro Economic Scenario
5. TV Advertising Market Size And Growth
……
26. Africa TV Advertising Market
27. TV Advertising Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The TV Advertising Market
29. TV Advertising Market Future Outlook and Potential Analysis
30. Appendix
List Of Tables
Table 1: Global Historic Market Growth, 2017-2022, $ Billion
Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
Table 3: Global TV Advertising Market, Segmentation By Service Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 4: Global TV Advertising Market, Segmentation By delivery platform, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 5: Global TV Advertising Market, Segmentation By Broadcasting services, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
……
Table 47: CBS (Columbia Broadcasting System) Financial Performance
Table 48: Comcast Corporation Financial Performance
Table 49: Viacom Inc. Financial Performance
Table 50: Gray Television Inc. Financial Performance
Table 51: Sinclair Broadcast Group Financial PerformanceTable 47: CBS (Columbia Broadcasting System) Financial Performance
Table 48: Comcast Corporation Financial Performance
Table 49: Viacom Inc. Financial Performance
Table 50: Gray Television Inc. Financial Performance
Table 51: Sinclair Broadcast Group Financial Performance
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