Overview and Scope
White wine refers to a light-colored wine made from green, yellow, or black grapes without their skins that has a pale-yellow hue. White wine has an average alcohol concentration of 10% ABV (alcohol by volume), ranging from 5% to 14% ABV.
Sizing and Forecast
The white wine market size has grown strongly in recent years. It will grow from $39.8 billion in 2023 to $41.9 billion in 2024 at a compound annual growth rate (CAGR) of 5.3%. The growth in the historic period can be attributed to changing retail landscapes, rise in wine enthusias, consumer education and awarenes, export and trade growth, marketing and branding initiatives..
The white wine market size is expected to see strong growth in the next few years. It will grow to $51.88 billion in 2028 at a compound annual growth rate (CAGR) of 5.5%. The growth in the forecast period can be attributed to cultural shifts and drinking habits, climate change adaptation, exploration of new markets, sustainable and organic practices, innovation in production and marketing.. Major trends in the forecast period include artisanal and small-batch productions, rise in health-conscious consumers, increasing wine tourism, innovative packaging and branding, exploration of indigenous varietals..
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Segmentation & Regional Insights
The white wine market covered in this report is segmented –
1) By Type: Chardonnay, Pinot Grigio, Sauvignon Blanc, Viognier, Torrontes, Albarino, Other types
2) By Body Type: Light Bodied , Medium Bodied, Full-Bodied
3) By Sweetness Level: Dry, Semi-Sweet, Sweet
4) By Sales Channels: Modern trade, Grocery Store, Convenience Stores, E-Commerce
Europe was the largest region in the white wine market in 2023. The regions covered in the white wine market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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Major Driver Impacting Market Growth
The rise in the consumption of wine is expected to propel the growth of the white wine market going forward. Wine is an alcoholic drink created from fermented grape juice. Grapes are crushed to release their sweet liquid, which is then transformed into alcohol by alcoholic fermentation. The most popular global wines are red wines and white wines. The consumption of wine is increasing mainly due to concern and precariousness, its taste and the digital environment. For instance, according to the statistics shared by the Wine Institute, a US-based association of 1,000 California wineries and wine-related businesses, in the USA, 1.1 billion gallons of wine was consumed in 2021. Therefore, the rise in the consumption of wine is driving the growth of the white wine market.
Key Industry Players
Major companies operating in the white wine market focused on innovations such as organic and sustainable wines create wines that reflect a commitment to quality, health, and long-term sustainability. Organic and sustainable wines are two types of wines that are produced with a focus on environmental and social responsibility. For instance, in April 2022, Winc, Inc, a US-based wine company, announced the launch of Wonders, a no sugar, organic, sustainable wine and core brand in the Winc portfolio. The initial release will include red, white, and rosé varietals, and the brand will be available on Winc.com this year followed soon after by in-store. The no sugar, organic brand has successfully sold over 17,000 cases at retailers such as Walmart, HEB, and Earth Fare.
The white wine market report table of contents includes:
1. Executive Summary
2. White Wine Market Characteristics
3. White Wine Market Trends And Strategies
4. White Wine Market – Macro Economic Scenario
5. Global White Wine Market Size and Growth
….
31. Global White Wine Market Competitive Benchmarking
32. Global White Wine Market Competitive Dashboard
33. Key Mergers And Acquisitions In The White Wine Market
34. White Wine Market Future Outlook and Potential Analysis
35. Appendix
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