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At what pace is the gluten-free cereals market growing, and what is its estimated value?
The gluten-free cereals market size has grown rapidly in recent years. It will grow from $7.26 billion in 2024 to $8.05 billion in 2025 at a compound annual growth rate (CAGR) of 10.9%. The growth in the historic period can be attributed to rising incidence of celiac disease, increased health and wellness concerns, increased diagnoses and awareness, increased consumption of healthy food products, and increasing awareness about gluten-related disorders.
The gluten-free cereals market size is expected to see rapid growth in the next few years. It will grow to $12.04 billion in 2029 at a compound annual growth rate (CAGR) of 10.6%. The growth in the forcast period can be attributed to increasing health consciousness, Increasing demand for gluten-free crackers, rising prevalence of celiac and other diseases, Increasing health and wellness concerns, and increasing demand from millennials. Major trends in the forecast period include technological advancements to reduce product prices, ingredient processing technologies, packaging technologies, innovations in ingredients, and organic and non-GMO products.
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What are the key drivers behind the rapid expansion of the gluten-free cereals market?
The increasing obese population is expected to propel the growth of the gluten-free cereal market going forward. The obese population refers to a segment of people with high body fat, identified by a BMI of 30 or higher, influenced by genetics, lifestyle, and economic conditions. The obese population is growing due to factors such as changes in diet towards more processed and high-calorie foods, sedentary lifestyles with reduced physical activity, genetic predispositions, socioeconomic influences limiting access to healthy options, and environmental factors discouraging active living. Gluten-free cereals offer a range of nutritional benefits that can support individuals, including those who are obese, achieve and maintain a healthier weight and provide nutrient-dense, lower-calorie options supporting digestive health. For instance, in January 2024, according to the National Library of Medicine, a US-based government, there were expected to be 800 million obese adults in 2020 and 1 billion by 2030. Therefore, the increasing obese population drives the gluten-free cereal market.
What is the segmentation for the gluten-free cereals market?
The gluten-free cereals market covered in this report is segmented –
1) By Type: Sorghum, Quinoa, Buckwheat, Amaranth, Teff, Corn, Brown Rice, Other Types
2) By Consumer: Adults, Kids
3) By Distribution Channel: Conventional Store, Hotels and Restaurants, Educational Institutes, Specialty Services, Hospitals And Drug Stores
Subsegments:
1) By Sorghum: Whole Grain Sorghum, Sorghum Flour, Sorghum Flakes
2) By Quinoa: Quinoa Grain, Quinoa Flour, Quinoa Flakes
3) By Buckwheat: Whole Buckwheat, Buckwheat Flour, Buckwheat Groats
4) By Amaranth: Whole Amaranth Grain, Amaranth Flour, Amaranth Flakes
5) By Teff: Whole Teff Grain, Teff Flour, Teff Flakes
6) By Corn: Whole Corn, Corn Flour, Cornmeal
7) By Brown Rice: Whole Grain Brown Rice, Brown Rice Flour, Brown Rice Flakes
8) By Other Types: Millet, Oats (Certified Gluten-Free), Rice-based Cereal Products, Tapioca
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Who are the most influential companies in the gluten-free cereals market?
Major companies operating in the gluten-free cereals market are Conagra Brands Inc., The Hershey Company, Barilla G. e R. Fratelli S.p.A, Hero Group, Hain Celestial Group, Warburtons Limited, Dr. Schär AG/S.p.A, Erewhon, Bob’s Red Mill, Freedom Foods LLC, The Kraft Heinz Company, Kellogg Canada Inc, Enjoy Life Foods, Nestlé S.A., Genius Foods, General Mills, FARMO SpA, London Foods Ltd., Alara Wholefoods, Katz Gluten Free, Silly Yaks Foods Pty Ltd., Rachel Pauls Food, Campbell Soup Company
What are the most influential trends expected to drive the gluten-free cereals market forward?
Major companies operating in the gluten-free cereals market are developing gluten-free corn cereal to meet the growing demand for allergen-friendly and nutritionally balanced options for young children. Gluten-free corn cereal provides a nutritious and safe choice for those who require a gluten-free diet, ensuring they receive essential nutrients while supporting their digestive health and overall growth. For instance, in February 2023, Beech-Nut Baby Food, a US-based baby food company, launched Golden Corn Maize Cereal, a gluten-free corn infant cereal. This new gluten-free, nutrient-dense corn-based infant cereal provides parents with a healthy, allergen-friendly option when starting their babies on solid foods. The cereal can be mixed with breastmilk, formula, water, or Beech-Nut’s baby food purees to create a nutritious and filling first food for babies.
What are the major regional insights for the gluten-free cereals market, and which region holds the top position?
Asia-Pacific was the largest region in the gluten-free cereals Market in 2023. The regions covered in the gluten-free cereals market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Gluten-Free Cereals Market Report 2025 Offer?
The gluten-free cereals market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Gluten-free cereals are breakfast foods made from grains and ingredients that do not contain gluten, a protein found in wheat, barley, and rye. These cereals are suitable for individuals with celiac disease, gluten intolerance, or those who choose to avoid gluten for dietary reasons.
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