Group Life Insurance Market Competitive Landscape 2024-2033 – Major Players and Strategies

The group life insurance market includes revenues earned by entities by providing services such as basic group life insurance, supplemental group life insurance, and accidental death and dismemberment (AD&D) insurance. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

Sizing and Forecast
The group life insurance market size has grown rapidly in recent years. It will grow from $119.99 billion in 2023 to $132.30 billion in 2024 at a compound annual growth rate (CAGR) of 10.3%.  The growth in the historic period can be attributed to employment growth and corporate benefits, regulatory changes and compliance requirements, demographic shifts towards aging populations, the evolution of employer-sponsored benefits packages, and increasing workforce participation.

The group life insurance market size is expected to see rapid growth in the next few years. It will grow to $196.46 billion in 2028 at a compound annual growth rate (CAGR) of 10.4%.  The growth in the forecast period can be attributed to aging population demographics, enhanced customer experience initiatives, rising awareness and demand for financial security products, expansion of the global workforce, healthcare cost trends, and longevity expectations. Major trends in the forecast period include technological advancements, digital transformation, personalized insurance products, integration of AI, and adoption of data analytics.

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Segmentation & Regional Insights
The group life insurance market covered in this report is segmented –
1) By Type: Contributory Plans, Non-contributory Plans
2) By Enterprise Size: Large Enterprises, Small And Medium-sized Enterprises
3) By Distribution Channel: Direct Sales, Brokers Or Agents, Banks, Other Distribution Channels

North America was the largest region in the group life insurance market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the group life insurance market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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Major Driver Impacting Market Growth
The growing aging population is expected to propel the growth of the group life insurance market going forward. The aging population refers to an increasing proportion of elderly individuals within a society’s demographic composition. The growing aging population is primarily due to factors such as declining birth rates, longer life expectancy, and advancements in healthcare that contribute to increased longevity. In a growing aging population, group life insurance offers financial security by providing death benefits to employees, members, and their families, covering expenses, and ensuring peace of mind in case of loss. For instance, in July 2022, according to a report by the United Nations, a US-based diplomatic and political international organization, the global population aged 65 and above is anticipated to grow from 10% in 2022 to 16% by 2050, with projections suggesting a significant rise in this age cohort worldwide by mid-century. Therefore, the growing aging population will drive the growth of the group life insurance market.

Key Industry Players
Major companies operating in the group life insurance market are Cigna Corporation, Allianz SE, AXA SA, MetLife Inc., Prudential Financial Inc., Nationwide Mutual Insurance Company, American International Group Inc., Tokio Marine Holdings Inc, Zurich Insurance Group Ltd., The Northwestern Mutual Life Insurance Company, Massachusetts Mutual Life Insurance Company, The Manufacturers Life Insurance Company, Liberty Mutual Insurance Company, The Hartford Financial Services Group Inc., New York Life Insurance Company, Aflac Incorporated, Sun Life Assurance Company of Canada, Principal Financial Group Inc., The Guardian Life Insurance Company of America, Unum Group, Lincoln National Corporation, Mutual of Omaha Insurance Company, Transamerica Corporation, Securian Financial Group Inc., Voya Financial Inc.

The group life insurance market report table of contents includes:
1. Executive Summary

2. Group Life Insurance Market Characteristics
3. Group Life Insurance Market Trends And Strategies
4. Group Life Insurance Market – Macro Economic Scenario
5. Global Group Life Insurance Market Size and Growth
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   32. Global Group Life Insurance Market Competitive Benchmarking
6. Global Group Life Insurance Market Competitive Dashboard
7. Key Mergers And Acquisitions In The Group Life Insurance Market
8. Group Life Insurance Market Future Outlook and Potential Analysis
9. Appendix

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