The Business Research Company’s report on the Shavers Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.
What are the key drivers behind the shavers market’s growth in recent years?
The increasing preference for grooming products significantly contributed to the growth of the shaver’s market. Grooming products refer to products such as hair styling, beard grooming, and related shaving products. People are investing in grooming products to improve physical appearance, gain confidence, and have a competitive edge in terms of both career and personal growth. For instance, in November 2022, Gillette, a US-based brand which manufactures shaving systems and cartridges as well as Oral B toothbrushes, reported an 8.2% increase in quarterly income from operations to 6.2 billion rupees ($73.9 million). Therefore, increasing preference for grooming products is expected to contribute to the growth of the shavers market.
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How does the future projection of the shavers market size compare to its historical growth?
The shavers market size has grown strongly in recent years. It will grow from $28.35 billion in 2024 to $30.23 billion in 2025 at a compound annual growth rate (CAGR) of 6.6%. The growth in the historic period can be attributed to grooming and personal hygiene, growth in men’s grooming products, razor blade and electric shaver demand, fashion and grooming trends, aging population.
The shavers market size is expected to see strong growth in the next few years. It will grow to $39.28 billion in 2029 at a compound annual growth rate (CAGR) of 6.8%. The growth in the forecast period can be attributed to sustainable and eco-friendly shaver materials, women’s grooming and inclusivity, ai-powered smart shavers, body hair grooming trends, personalized and customizable shaver settings, global expansion of grooming products. Major trends in the forecast period include ai-powered skin analysis for shaver settings, shaver subscription and delivery services, 3D-printed and recyclable shaver materials, shavers with uv sterilization and disinfection, waterproof and shower-safe shavers, sustainable packaging and refilling options.
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Which key players are shaping the future of the shavers market?
Major companies operating in the shavers market include Koninklijke Philips N.V., The Procter & Gamble Company, Panasonic Corporation, Wahl Clipper Corporation, Conair Corporation, Super-Max Limited, Société Bic S.A., Havells India Limited, Spectrum Brands Holdings Inc., Edgewell Personal Care LLC, Remington Products Company L.P., Helen of Troy Limited, Harry’s Inc., The Eltron Corporation, Ningbo Kaili Electrical Appliance Co. Ltd., Philips Norelco, Braun GmbH, MANGROOMER, Andis Company, Maxam Company, Vivitar Corporation, Optimus Corporation, Emjoi Corporation, Epilady Inc., GEORGE CHARALAMBIDIS LYMBERPA S.A., Ladygroomer, Perfect Life Ideas, PriTech International Inc.
What trends will propel the growth and evolution of the shavers market?
Major companies operating in the shavers market are focusing on developing innovative products, such as waterproof designs, for different grooming preferences. Waterproof design refers to the engineering and manufacturing process that ensures a product is resistant to water penetration or damage when exposed to moisture or submerged in water. For instance, in July 2024, MANSCAPED, a US-based personal care product manufacturing company, launched The Dome Shaver Pro, designed specifically for men who prefer a clean-shaven look. This new electric shaver is designed for a precision head shave with its five-blade design and advanced FlexAdjust Technology, adapting to the contours of the scalp. Its powerful 9,500 RPM motor ensures a smooth, swift shave, while SkinSafe Technology minimizes the risk of nicks and cuts. Waterproof for both wet and dry use, it also features a magnetic detachable blade pad and long-lasting rechargeable battery. A protective cap, travel lock, and sleek hardshell case make it perfect for grooming on the go.
Which regions are expected to become dominant players in the shavers market?
Asia-Pacific. was the largest region in the shavers market in 2024. The regions covered in the shavers market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
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Global Shavers Market Report 2025, Size, Market Outlook To 2034
What are the emerging key segments in the shavers market, and how are they evolving?
The shavers market covered in this report is segmented –
1) By Product: Electric Shavers, Non-electric Shavers
2) By Demographics: Men, Women
3) By Sales Channel: Hyper markets or Super markets, Specialty Stores, Multi-brand Stores, Online Retailers, Other Sales Channels
Subsegments:
1) By Electric Shavers: Foil Shavers, Rotary Shavers, Wet/Dry Shavers, Trimmers and Groomers
2) By Non-electric Shavers: Manual Razors, Cartridge Razors, Shaving Kits
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Global Shavers Market Report 2025, Size, Market Outlook To 2034
How is the shavers market defined?
The shaver refers to personal grooming tools designed to give the best balance between a close and gentle shave in which the blades have to come in contact with the skin one way or another, helping cut the stubble in the nooks and crannies of the face. Shavers are durable, long-lasting, and provide a quality shave.
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