Healthcare CRM Market Evolution 2025-2034: Industry Growth Projections & Market Size Insights

The Business Research Company’s report on the Healthcare CRM Market provides insights into the global market size, growth rate, regional distribution, competitive landscape, key segments, emerging trends, and strategic opportunities.

How are market drivers shaping the future growth trajectory of the healthcare crm industry?

The rising number of CRM systems in hospitals and clinics is expected to propel the growth of the healthcare CRM market going forward. Healthcare CRM software handles a comprehensive patient database that is safely stored and inaccessible to outside parties. The patients can readily obtain the necessary information from the CRM Medical software by texting, calling, or emailing them at any time from any location. The availability of medical CRM enables the healthcare sector to provide immediate services and solutions and enhance the general effectiveness of hospitals. For instance, according to an article published by Financesonline, a Poland-based platform for SaaS/B2B software and financial products reviews, in 2022, over 90% of hospitals will use electronic health records (EHR), where CRMs supplement EHR by offering and unifying communication capabilities for several concurrent patient engagements and giving users access to patient profiles. Therefore, the rising number of CRM in hospitals and clinics is driving the demand for the healthcare CRM market.

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What is the estimated market size of the healthcare crm sector by 2029, based on current forecasts?

The healthcare CRM market size has grown rapidly in recent years. It will grow from $20.87 billion in 2024 to $24.12 billion in 2025 at a compound annual growth rate (CAGR) of 15.6%. The growth in the historic period can be attributed to patient-centered care, regulatory compliance, population health management, telehealth integration, referral management.

The healthcare CRM market size is expected to see rapid growth in the next few years. It will grow to $45.34 billion in 2029 at a compound annual growth rate (CAGR) of 17.1%. The growth in the forecast period can be attributed to telemedicine expansion, predictive analytics, interoperability, pandemic preparedness, value-based care. Major trends in the forecast period include data analytics and insights, mobile crm applications, personalized care plans, artificial intelligence and chatbot, social determinants of health.

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#Who are the top players in the healthcare crm market?

Major companies operating in the healthcare CRM market include Accenture plc, Allscripts Healthcare LLC, Amdocs, Alvaria Inc., Cerner Corporation, Healthgrades Marketplace LLC, IBM Corporation, Infor Inc., Keona Health, Microsoft Corporation, NICE Systems Inc., Oracle Corporation, Pegasystems Inc., R1 RCM Inc., SAP SE, SugarCRM Inc., Veeva Systems Inc., Verint Systems Inc., Zoho Corporation Pvt. Ltd., Athenahealth, Brightree LLC, ChARM Health Pty Ltd., CureMD Inc., DocPlanner Group, DrChrono, eClinicalWorks, Epic Systems Corp., Evariant Co., Greenway Health, HubSpot Inc., Insightly Inc., Kareo Inc.

#What are the major trends in the healthcare crm market?

Major companies in the healthcare CRM market are innovating products such as MyChart which enhances patient engagement by providing access to medical records, appointment scheduling, and secure communication with healthcare providers. MyChart is a widely used patient portal designed to give patients access to their personal health information and manage their healthcare interactions. For instance, in March 2022, Epic Systems Corporation, a US-based healthcare software company launched Cheers. Cheers is a customer relationship management (CRM) platform specifically designed for the healthcare sector. This innovative platform aims to enhance patient engagement and streamline communication by integrating deeply with existing electronic health record (EHR) systems. The platform allows healthcare organizations to engage patients through trusted channels like MyChart, enhancing the likelihood of patient interaction compared to generic outreach methods.

Which geography holds the highest healthcare crm market share?

North America was the largest region in the healthcare CRM market in 2024. The regions covered in the healthcare CRM market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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How do different segments contribute to the overall expansion of the healthcare crm market?

The healthcare CRM market covered in this report is segmented –

1) By Component: Software, Services

2) By Technology: Predictive, Mobile, Social, Collaborative, Other Technologies

3) By Deployment Model: On-Premise Model, Web or Cloud-based Model

4) By Application: Community Outreach, Community Health Education, Service Outreach or Promotion, Financial Donor Management, Case Coordination, Patient Information Management, Pre-Authorizations or Eligibility, Other Applications

5) By End-Users: Providers, Payers, Life Science Industry

Subsegments:

1) By Software: Patient Relationship Management Software, marketing Automation Software, Analytics And Reporting Tools, Appointment Scheduling Software

2) By Services: Consulting Services, Implementation Services, Training And Support Services, Maintenance Services

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How is the healthcare crm market defined, and what are its core characteristics?

Healthcare CRM is a customer relationship management (CRM) system made exclusively for the healthcare sector that combines data from numerous sources (consumer and patient demographics, psychographics, social, behavioural, clinical, financial, website, contact centre, provider credentialing, etc.) to give a thorough picture of patients’ routines and activities.

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