Driving Forces Behind the Indoor Location Market in 2025: Spotlight on Rising Smartphone Usage Driving Growth in the Indoor Location Market Driver

What are the latest figures on the indoor location market’s size and projected CAGR?

The indoor location market size has grown exponentially in recent years. It will grow from $14.09 billion in 2024 to $17.53 billion in 2025 at a compound annual growth rate (CAGR) of 24.4%. The growth in the historic period can be attributed to growing number of applications powered by beacons and Bluetooth low energy tags, increasing use of proximity-based solutions in the retail sector bolstering growth, increasing adoption of IoT and connected devices such as wearables and smartphones, rising emphasis on consumer preference and consumer behavior.

The indoor location market size is expected to see exponential growth in the next few years. It will grow to $41.66 billion in 2029 at a compound annual growth rate (CAGR) of 24.2%. The growth in the forecast period can be attributed to government initiatives for smart cities, inefficiency of the GPS technology in indoor premises, demand for navigation, growing need for accurate and real-time location services, increasing adoption of data analytics in the retail sector. Major trends in the forecast period include technological developments, integration with augmented reality, real-time location systems (RTLS), augmented reality (AR) indoor navigation, cloud-based indoor location platforms.

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How have varous drivers impacted the growth of the indoor location market?

The increasing use of smartphones is expected to propel the growth of the indoor location market going forward. A smartphone refers to a mobile phone that offers advanced computing capabilities and connectivity, typically including features such as internet access, touchscreen interfaces, and the ability to run third-party apps. Smartphone usage is increasing due to its multifunctionality, accessibility, improved technology, app ecosystem, role in work and education, and entertainment capabilities. Smartphones play a crucial role in indoor location by leveraging a combination of sensors, wireless technologies, and mapping apps to provide accurate indoor positioning and navigation services. For instance, in February 2024, according to Uswitch Limited, a UK-based financial conduct authority, the number of mobile connections in the UK rose to 71.8 million, reflecting a 3.8% increase (approximately 2.6 million connections) compared to 2021. By 2025, there will be 68.3 million people living in the UK, of whom 95% (or about 65 million people) will have smartphones. Therefore, the increasing use of smartphones is driving the growth of the indoor location market.

What are the primary segments of the indoor location market?
The indoor location market covered in this report is segmented –

1) By Offering: Hardware, Solutions, Services
2) By Technology: Bluetooth Low Energy (BLE), Ultra-wideband (Uwb), Wi-Fi, Radio Frequency Identification (RFID), Magnetic Positioning
3) By Application: Emergency Response Management, Sales And marketing Optimization, Remote Monitoring, Predictive Asset Maintenance, Supply Chain Management, Inventory Management
4) By Vertical: Retail, Travel And Hospitality, Media And Entertainment, Transportation And Logistics, Government And Public Sector, Manufacturing, Healthcare And Pharmaceuticals

Subsegments:
1) By Hardware: Beacons, Sensors, RFID Tags, Wi-Fi Access Points
2) By Solutions: Indoor Mapping Solutions, Positioning and Navigation Solutions, Indoor Tracking Solutions, Data Analytics Solutions
3) By Services: Installation and Deployment Services, Consulting Services, Maintenance and Support Services, Integration Services

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Which firms are leading the indoor location market?

Major companies operating in the indoor location market are Apple Inc., Google LLC, Microsoft Corporation, Cisco Systems Inc., Mist Systems Inc., Broadcom Inc., Hewlett Packard Enterprise Company (HPE), Nokia Corporation, CommScope Inc., Secure Energy Services Inc., Zebra Technologies Corporation, Acuity Brands Inc., Halma plc, HERE Global B.V., Environmental Systems Research Institute Inc. (Esri), STANLEY Healthcare, Orient Electric Limited, Polaris Wireless Inc., Ubisense Limited, Inpixon, Sonitor Technologies AS, IndoorAtlas Ltd., HID Global Corporation, Quuppa Oy, InnerSpace Technology Inc., AiRISTA Flow Inc., Pozyx Labs NV, Mapxus Limited, Kontakt.io – Indoor Journey Analytics Platform with AI, IoT, and RTLS Inc., infsoft GmbH

How will industry trends affect the trajectory of the indoor location market?

Major companies operating in indoor location markets are developing innovative products such as ArcGIS Indoor Positioning System (IPS) to mark a competitive edge in the market. The ArcGIS Indoor Positioning System (IPS) is a sophisticated technology that enables real-time indoor location services within buildings. For instance, in July 2022, Esri, a US-based software company, developed the ArcGIS Indoor Positioning System (IPS) to provide real-time indoor location services through Esri’s ArcGIS Indoors mobile application and custom apps built with the ArcGIS Runtime software development kit (SDKs). Using Bluetooth beacons installed inside buildings, the ArcGIS IPS collects radio signals to locate user mobile devices, displaying their location as a blue dot on the map. This technology enhances indoor wayfinding, provides location information data capture and analytics for GIS teams, facility managers, and executives, and supports managing flexible seating arrangements and ensuring safety for in-person workers within hybrid workplace models.

Which geographic trends are shaping the indoor location market, and which region has the highest market share?

North America was the largest region in the indoor location market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the indoor location market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

What Does The Indoor Location Market Report 2025 Offer?

The indoor location market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.

Indoor location refers to the process of determining and tracking the geographical position of objects or individuals within an enclosed space, such as buildings, shopping malls, airports, hospitals, or warehouses, using various technologies. This technology enables accurate positioning and navigation indoors, where GPS signals may be weak or unavailable.

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Indoor Location Market Report 2025

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