The Live Streaming Global Market Report 2023 by The Business Research Company, provides live streaming market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten-year historic period – 2010-2021, and a ten-year forecast period – 2023-2032.
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According to The Business Research Company’s Live Streaming Global Market Report 2023, the global live streaming market size will grow from $1.24 billion in 2022 to $1.49 billion in 2023 at a compound annual growth rate (CAGR) of 20.6%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The market size of global live streaming market is expected to grow to $3.21 billion in 2027 at a CAGR of 21.2%.
The increase in penetration of mobile devices and internet users is expected to propel the growth of the live streaming market. The usage of mobile and the internet is gradually increasing along with the frequency of online activities such as video callings, live music streaming, and various live shows.
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The live streaming market is segmented:
1) By Component: Platform, Service
2) By Model: Business-to-Business (B2B), Business-to-Consumer (B2C)
3) By End-user: Media And Entertainment, Education, Esports, Events, Government, Retail
Recent developments that usually include, various innovations and new product launches are shaping the live streaming market. For instance, in 2020, a US-based shoppable video platform company, Clicktivated announced the launch of its new live streaming shoppable video technology. This platform mainly focuses on two sectors, which include brands that live stream videos and viewers who can click directly on an image and shop individual products on-screen as they continue to watch a show.
The live streaming market report table of contents includes:
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Top Major Players
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