The Middle East & Africa Toothpaste Market was valued at USD 3.38 billion in 2023 and is projected to reach USD 5.06 billion by 2030, growing at a CAGR of 5.9% during the forecast period.
The rising importance of oral hygiene across the Middle East and Africa is driving demand for toothpaste products. As teeth play a crucial role in chewing, grinding, and overall oral health, consumers increasingly seek effective solutions to prevent issues such as cavities and tooth loss. The market offers a diverse range of products, including whitening, herbal, and sensitive toothpastes, catering to varying consumer preferences.
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The market spans major countries in the Middle East and Africa, including South Africa, Nigeria, Saudi Arabia, UAE, Kuwait, and Egypt. While South Africa leads in market share, rising consumer awareness and improved purchasing power are driving significant growth across other regions.
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