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How much is the mobile food truck market worth, and how is it expected to expand?
The mobile food truck market size has grown rapidly in recent years. It will grow from $2.11 billion in 2024 to $2.49 billion in 2025 at a compound annual growth rate (CAGR) of 18.2%. The growth in the historic period can be attributed to increase in emphasis on eco-friendly practices, increase in number of events, growth in interest in diverse cuisines, increase in offering seasonal menus, and increase in setting up food trucks in non-traditional locations.
The mobile food truck market size is expected to see rapid growth in the next few years. It will grow to $4.81 billion in 2029 at a compound annual growth rate (CAGR) of 17.8%. The growth in the forecast period can be attributed to increasing development of dedicated food truck zones, increasing diverse cuisines, rise in implementation of loyalty programs, and lower startup and operational costs. Major trends in the forecast period include adoption of hybrid trucks, customizable menus, use of ghost kitchens, adoption of mobile cocktail bars, and innovation in health and wellness related cuisines.
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Which Market drivers have played a significant role in driving the mobile food truck market?
The increasing consumption of fast food is expected to propel the growth of the mobile food truck market going forward. Fast food refers to quickly prepared, often pre-packaged meals or snacks for quick consumption. Fast food consumption is rising due to its convenience, affordability, and the increasing pace of modern lifestyles, which often prioritize quick and easy meal options over healthier alternatives. Mobile food trucks enhance the fast-food industry by offering a convenient and accessible way to serve quick, on-the-go meals in diverse locations. They expand the reach and availability of fast-food options to a broader audience. For instance, in June 2023, according to the Aviko, a Netherlands-based food company, the UK fast food sector grew by 9%, increasing from $20.57 billion in 2021 to $22.44 billion in 2022. Therefore, the increasing consumption of fast food is driving the growth of the mobile food truck market.
What are the key segments within the mobile food truck market?
The mobile food truck market covered in this report is segmented –
1) By Product Type: Unpowered Food Truck, Electric Food Truck, Gasoline Food Truck
2) By Size: Small, Medium, Large
3) By Application: Scenic Spot, Street, Other Applications
Subsegments:
1) By Unpowered Food Truck: Manual-Powered Or Generator-Powered
2) By Electric Food Truck: Fully Electric Food Truck Or Hybrid Electric Food Truck
3) By Gasoline Food Truck: Gasoline Engine-Powered Or Lpg (Liquefied Petroleum Gas) Powered
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Which key players are shaping the mobile food truck market?
Major companies operating in the mobile food truck market are Starbucks Corporation, Airstream Inc., Mallaghan Engineering, Ltd., Custom Concessions Inc., Roaming Hunger LLC, Baskin-Robbins, AA Cater Truck Manufacturing Co Inc., Cruising Kitchens LLC, Bella Manufacturing, Apex Specialty Vehicles, M&R Specialty Trailers & Trucks Inc., Curbside Kitchen Inc., Prestige Food Trucks, MSM Catering Trucks Manufacturing Inc., Venture Food Trucks, Bostonian Body Inc., San Diego Food Truck Pros, KoJa Kitchen, United Food Truck, Prime Design Food Trucks, California Cart Builder, Stone Press Food Truck, Chameleon Concessions, Schickwheel, Venus Motors
Which transformative trends will shape the mobile food truck market landscape?
Major mobile food truck market companies are increasingly focusing on developing advanced products, such as hydrogen fuel cell food trucks, to offer zero-emission benefits and promote sustainability. A hydrogen fuel cell food truck is a mobile food service vehicle powered by hydrogen fuel cell technology. This type of truck uses hydrogen gas to generate electricity through an electrochemical reaction, which powers the vehicle’s electric motors and kitchen equipment. For instance, in April 2023, Toyota Australia, an Australia-based automotive manufacturing company, launched FCV Express Diner, a hydrogen-powered food truck with a mobile kitchen. It includes induction cooktops, an oven, and other appliances, all powered by its fuel cell. It showcases the potential of hydrogen technology for providing sustainable and zero-emission food service. It is engineered to fulfill various functions, adapting to diverse environments and requirements, making it ideal for commercial and emergencies. Additionally, the vehicle can serve as a mobile generator, providing electricity for external power needs, increasing its versatility in different settings.
How do regional factors impact the mobile food truck market, and which region is the largest contributor?
North America was the largest region in the mobile food truck market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mobile food truck market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Mobile Food Truck Market Report 2025 Offer?
The mobile food truck market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
A mobile food truck is a vehicle equipped with a kitchen and cooking facilities designed to prepare, cook, and sell food and beverages directly to customers. These trucks are typically used for street vending, catering events, and attending public or private gatherings. Mobile food trucks offer diverse cuisines and are known for their convenience, flexibility, and ability to serve food in various locations.
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