The Mobile Learning Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Mobile Learning Global Market Report 2024, The mobile learning market size has grown exponentially in recent years. It will grow from $68.36 billion in 2023 to $88.12 billion in 2024 at a compound annual growth rate (CAGR) of 28.9%. The growth in the historic period can be attributed to proliferation of mobile devices, rise of mobile apps and platforms, increased Internet penetration, demand for personalized and flexible learning, integration of multimedia and interactive content.
The mobile learning market size is expected to see exponential growth in the next few years. It will grow to $254.52 billion in 2028 at a compound annual growth rate (CAGR) of 30.4%. The growth in the forecast period can be attributed to focus on microlearning and bite-sized content, collaborative learning platforms, integration with learning management systems (LMS), continuous learning in the gig economy. Major trends in the forecast period include integration of augmented reality (AR) and virtual reality (VR), emergence of 5G technology, advancements in mobile technology, microlearning and bite-sized content, gamification and interactive learning.
The enhanced demand for digital education is expected to drive the mobile learning market. The demand for digital education is growing due to increased mobility, learning convenience and flexibility, interactive and collaborative learning, rising adoption of digitization by educational institutions, and others. Particularly during the COVID-19 pandemic, digital education played an important role in keeping the students connected to education. This enhanced demand for digital education will drive demand for mobile learning as it is an essential part of digital education that helps to enable the easy learning process through mobile devices anywhere and at any time using the internet. For instance, according to the 2021 Impact Report of Coursera, a US-based online education company, Coursera’s total number of enrolments for online learning increased from 76 million in 2019 to 143 million in 2020. It further increased to 189 million in 2021, leading to year-on-year growth of 32%. It indicates that the demand for digital education is growing, and it is a global phenomenon. Thus, the enhanced demand for digital education will drive the mobile learning market growth.
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The mobile learning market covered in this report is segmented –
1) By Software Solution: Content Development, Portable LMS, Mobile Content Authoring, M-Enablement, Mobile And Video-Based Courseware, E-Books, Interactive Assessments, Other Software Solutions
2) By Application: Corporate Learning, In-Class Learning, Online-On The Job Training, Simulation-Based Learning, Other Applications
Major companies operating in the mobile learning market are focusing on strategic collaboration, to provide reliable services to customers. Strategic collaboration refers to a mutually beneficial partnership between two or more independent entities who work together to achieve shared goals aligned with their individual strategic objectives. For instance, in April 2021, ScholarX Technologies Limited, a Nigeria-based provider of quality education and skills, partnered with Airtel Networks Limited, a Nigeria-based telecommunications services provider, to develop new mobile learning platform. This dynamic partnership aims to bridge the digital divide and empower individuals with valuable skills through accessible and engaging mobile learning.
The mobile learning market report table of contents includes:
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