mobile number portability market size, mobile number portability market share, mobile number portability market industry analysis, mobile number portability industry, mobile number portability market growth, mobile number portability market trends
What is the current market size and future outlook for the mobile number portability market?
The mobile number portability market size has grown strongly in recent years. It will grow from $2.14 billion in 2024 to $2.27 billion in 2025 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to regulatory developments, increased customer satisfaction, improved network coverage by operators, increased internet users, improved quality of service.
The mobile number portability market size is expected to see strong growth in the next few years. It will grow to $2.8 billion in 2029 at a compound annual growth rate (CAGR) of 5.4%. The growth in the forecast period can be attributed to growing demand for seamless switching, emergence of virtual mobile network operators, high churn rate among prepaid subscribers, growing mobile subscriber base, increasing consumer awareness of their rights. Major trends in the forecast period include introduction of IP-based networks, session initiation protocol, product innovation, investment in back-end services, demand for cloud-based MNP solutions.
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What are the key drivers behind the rapid expansion of the mobile number portability market?
The growing number of mobile subscribers is expected to propel the growth of the mobile number portability market going forward. A mobile subscriber denotes any individual registered and actively utilizing a mobile service provider’s service. The growing number of subscribers can be attributed to several factors, such as improved network infrastructure, smartphones and high-speed networks, and increasing affordability. Mobile number portability incentivizes mobile service providers to enhance their service quality, network coverage, and customer satisfaction to retain existing customers and attract new ones. This benefits subscribers by providing better service options and improved network performance. For instance, in April 2022, according to the Department of Telecommunications under the Ministry of Information and Communications, a Vietnam-based regulatory agency, Vietnam recorded 91.3 million smartphone subscribers in 2021. This figure increased by over 2 million at the end of March 2022, resulting in 93.5 million subscribers, equivalent to 73.5% of the nation’s adult population. Therefore, the growing number of mobile subscribers is driving the growth of the mobile number portability market.
What is the segmentation for the mobile number portability market?
The mobile number portability market covered in this report is segmented –
1) By Technology Type: Short Message Service (SMS), Unstructured Supplementary Service Data (USSD), Signal Transfer Point (STP), Session Initiation Protocol (SIP)
2) By Transmission: Wireline, Wireless
3) By End User: Individual Consumers, Small And Medium-Sized Enterprises (SMEs), Large Enterprises
Subsegments:
1) By Short Message Service (SMS): SMS-Based Porting, SMS-Based Notifications
2) By Unstructured Supplementary Service Data (USSD): USSD-Based Porting, USSD-Based Notifications
3) By Signal Transfer Point (STP): STP For Number Portability Routing, STP For Data Exchange
4) By Session Initiation Protocol (SIP): SIP For VoIP-Based Number Portability, SIP For Session Control And Routing
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Who are the most influential companies in the mobile number portability market?
Major companies operating in the mobile number portability market are Verizon Communications Inc., AT&T Inc., T-Mobile Inc., Orange SA, Vodafone Group Plc, Telefónica SA, Telecom Italia SPA, O2 Co., Bharti Airtel, A1 Telekom Austria AG, 3 Hutchison Ltd., Telkom SA SOC, Tele2 AB, Cell C Ltd., Tietoevry Corp., Neustar Inc., Syniverse Technologies LLC, MTN, iconectiv LLC, INDOTEL, Reliance Communications, EE Ltd., Sprint Corporation, Mediafon Datapro, Neotel Companies
What are the most influential trends expected to drive the mobile number portability market forward?
Major companies operating in the mobile number portability market are focused on offering innovative plans, such as bundle mobile plans, to improve services and retain customers. Bundle mobile plans, or bundled mobile plans or packages, are offerings from mobile service providers that combine various services into a single plan for a unified price. Bundled mobile plans are designed to offer convenience and cost savings compared to purchasing each service individually. For instance, in August 2022, Telstra Group Limited, an Australia-based telecommunications company specializing in telecommunications and information services, launched a new bundle mobile plan to provide cost-effective mobile and data services to families nationwide. These plans are accessible to customers with at least one service on a qualifying ‘upfront’ mobile plan, featuring individual SIM cards that accommodate additional devices. Users can incorporate up to five of these bundle plans into their accounts, enabling connectivity for children’s smartphones, tablets, or mobile broadband hotspots.
What are the major regional insights for the mobile number portability market, and which region holds the top position?
North America was the largest region in the mobile number portability market in 2024. North America is expected to be the fastest-growing region in the forecast period. The regions covered in the mobile number portability market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Mobile Number Portability Market Report 2025 Offer?
The mobile number portability market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Mobile number portability (MNP) is a service that allows mobile phone users to retain their existing phone numbers when switching from one mobile network operator to another. It enables users to change service providers without the inconvenience of changing their phone numbers, ensuring continuity and ease of communication. The Mobile Number Portability process typically involves submitting a porting request to the new service provider, which coordinates with the current provider to transfer the number while minimizing service disruption.
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