Overview and Scope
Multiexperience development platforms are tools and technologies that enable the creation of applications that can be accessed and used across various devices and touchpoints, providing a seamless and consistent user experience. It centralize the activities involved in developing multiexperience applications, focusing on creating fit-for-purpose touchpoints based on specific modalities while maintaining a consistent customer experience across mediums such as websites, mobile and desktop apps, smartwatches, and more.
Sizing and Forecast
The multiexperience development platforms market size has grown exponentially in recent years. It will grow from $7.01 billion in 2023 to $8.61 billion in 2024 at a compound annual growth rate (CAGR) of 22.7%. The growth in the historic period can be attributed to growing demand for operational efficiency, decrease in security risks, increasing demand for development of apps, increasing need for rapid customization and scalability, rising need to create a rich and interconnected user experience.
The multiexperience development platforms market size is expected to see exponential growth in the next few years. It will grow to $19.62 billion in 2028 at a compound annual growth rate (CAGR) of 22.9%. . The growth in the forecast period can be attributed to growing penetration of mobile devices, increasing use of internet, increasing digitalization among industries, increasing number of devices, rising need for low-code application development. Major trends in the forecast period include demand for Machine Learning technologies, Virtual Reality (VR), and Augmented Reality (AR), surging investments, development of wearable devices, Natural Language-based software, and user experience software, technological advancements, product innovation.
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Segmentation & Regional Insights
The multiexperience development platforms market covered in this report is segmented –
1) By Component: Platforms, Services
2) By Deployment: On-Premises, Cloud
3) By Organization Size: Small And Medium-Sized Enterprises, Large Enterprises
4) By Application: Banking, Financial Services And Insurance (BFSI), IT And Telecommunication, Government And Public Sector, Manufacturing, Retail And Consumer Goods, Healthcare, Media And Entertainment, Other Applications
North America was the largest region in the multiexperience development platforms market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the multiexperience development platforms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
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Major Driver Impacting Market Growth
The growing penetration of mobile devices is expected to propel the growth of the multi-experience development platform market going forward. The adoption of mobile devices is driven by the rise of social media platforms and the importance of instant communication. The adoption of multi-experience development platforms can significantly benefit the penetration of mobile devices by providing a unified, efficient, and adaptable approach to application development across diverse devices and channels. For instance, in February 2023, according to a report published by Uswitch Limited, a UK-based online and telephone comparison and switching service, there were 71.8 million active mobile connections in 2022, marking a 3.8% increase from the previous year. Moreover, by 2025, the UK is projected to have a population of 68.3 million. Therefore, the growing penetration of mobile devices is driving the growth of the multi-experience development platform market.
Key Industry Players
Major companies operating in the multiexperience development platforms market are Microsoft Corporation, Amazon Web Services, Tencent Holdings Ltd., Siemens AG, International Business Machines Corporation, Cisco Systems Inc., Oracle Corporation, SAP SE, Salesforce Inc., HCL Technologies Limited, ServiceNow Inc., Globant SA, Pegasystems Inc., Zoho Corporation, Temenos AG, Progress Software, Cigniti Inc., Appian Corporation, Easy Software Inc., Outsystems Inc., Mendix, Decimal Technologies, GeneXus SA, Neutrinos, Neptune Software, Convertigo SA, XOne Technology Inc.
The multiexperience development platforms market report table of contents includes:
1. Executive Summary
2. Multiexperience Development Platforms Market Characteristics
3. Multiexperience Development Platforms Market Trends And Strategies
4. Multiexperience Development Platforms Market – Macro Economic Scenario
5. Global Multiexperience Development Platforms Market Size and Growth
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32. Global Multiexperience Development Platforms Market Competitive Benchmarking
33. Global Multiexperience Development Platforms Market Competitive Dashboard
34. Key Mergers And Acquisitions In The Multiexperience Development Platforms Market
35. Multiexperience Development Platforms Market Future Outlook and Potential Analysis
36. Appendix
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