What are the latest figures on the online survey software market’s size and projected CAGR?
The online survey software market size has grown rapidly in recent years. It will grow from $3.48 billion in 2024 to $3.94 billion in 2025 at a compound annual growth rate (CAGR) of 13.2%. The growth in the historic period can be attributed to early Internet adoption, cost efficiency, globalization, rise of e-commerce, data security improvements, mobile device proliferation.
The online survey software market size is expected to see rapid growth in the next few years. It will grow to $7.52 billion in 2029 at a compound annual growth rate (CAGR) of 17.5%. The growth in the forecast period can be attributed to increased data analytics focus, diversification of survey types, user-friendly interfaces, enhanced security measures. Major trends in the forecast period include rapid technological evolution, technological advancements, integration with other tools, mobile responsiveness and accessibility, advanced analytics and reporting.
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What are the key forces behind the online survey software market’s growth in recent years?
The increasing penetration of the internet and its availability is driving the online survey software market. Increased internet penetration can lead to significant growth in important economic sectors such as education, healthcare, energy, and governance. Additionally, the number of surveys conducted via the internet has increased dramatically in the last ten years, owing to an increase in internet penetration and the relatively low cost of conducting web surveys in comparison to other methods. For instance, in October 2023, according to the GSM Association, a UK-based global industry organization, monthly global mobile data usage per user increased from 8.4 GB in 2021 to 11.3 GB in 2022. Therefore, an increase in penetration of the internet and its availability is expected to boost the utilization of online survey software during the forecast period.
What are the major segments of the online survey software market?
The online survey software market covered in this report is segmented –
1) By Product: Individual Grade, Enterprise Grade
2) By Deployment: Cloud, On-Premise
3) By Organization Size: Small Scale Enterprises, Medium Sized Enterprises, Large Enterprises
4) By Pricing Model: One Time License, Annual Subscription, Monthly Subscription
5) By Application: Education, Public Sector, Automotive, Airline and Travel, BFSI, Retail, Medical, Media
Subsegments:
1) By Individual Grade: Basic Survey Tools, Simple Polling Applications, Limited Features For Personal Use
2) By Enterprise Grade: Comprehensive Survey Platforms, Multi-User Access And Collaboration Features, Integration With CRM And Other Business Tools, Security And Compliance Features For Organizations
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Which companies dominate the online survey software market?
Major companies operating in the online survey software market include Google LLC, Qualtrics, Zoho Corporation Pvt Ltd., SVMK Inc. (SurveyMonkey), Confirmit AS, Automattic (CrowdSignal), QuestionPro, Typeform S.L., Formstack LLC, SurveySparrow Inc., Alchemer (SurveyGizmo), Rybbon Inc., Qualaroo Inc., Questionnaire, Voxco Insights Platform, Snap Surveys Ltd., SoGoSurvey Inc., Formsite LLC, QuickTapSurvey, AskNicely, Checkbox Survey Inc., SurveyMethods, SurveyNuts, Novi Systems Inc. (Novi Survey), Feedbackify Ltd., Enalyzer, Dobility Inc. (SurveyCTO), Pollfish, Survey Anyplace, SurveyLegend AB, Qwary, Responster, Obsurvey Ltd., WorldAPP
What major trends will shape the online survey software market during the forecast period?
Technology advancement is gaining popularity in the online survey software market. Major players in the market are focusing on bringing innovative products to obtain an edge in the market against their competitors and strengthen their market presence. For instance, in January 2022, Snap Surveys Ltd., a US-based company, launched the Employee Engagement Survey and the Employee Engagement and Enablement Survey. These are ready-to-run surveys designed to gather views on various topics relevant to employees, such as job satisfaction, manager effectiveness, and organizational values. The surveys can be customized for each organization and provide insights into employee motivation, value, and organizational perception.
What are the key regional dynamics of the online survey software market, and which region leads in market share?
The countries covered in the online survey software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
What Does The Online Survey Software Market Report 2025 Offer?
The online survey software market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Online survey tools refer to the software programs that enable the creation, administration, and interpretation of various survey types on the users’ own websites, emails, or hosted web pages that are specifically designed to collect feedback or data that provides actionable information through online feedback channels.
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