The online toys and games retailing global market report 2024from The Business Research Company provides comprehensive market statistics, including global market size, regional shares, competitor market share, detailed segments, trends, and opportunities. This report offers an in-depth analysis of current and future industry scenarios, delivering a complete perspective for thriving in the industrial automation software market.
Market Size –
The online toys and games retailing market size has grown strongly in recent years. It will grow from $16.59 billion in 2023 to $18.18 billion in 2024 at a compound annual growth rate (CAGR) of 9.6%. The growth in the historic period can be attributed to a growing middle-class population worldwide, increasing children’s TV and internet viewerships, a growing trend towards online shopping, a shift towards e-commerce platforms, and surging demand for multipurpose playthings.
The online toys and games retailing market size is expected to see strong growth in the next few years. It will grow to $26.35 billion in 2028 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to increasing demand for electronic games, rising popularity of video games, growing demand for interactive and educational toys, increasing use of social media for toy and game promotions, and growing popularity of online gaming and esports. Major trends in the forecast period include product innovation, the development of learning and educational toys, artificial intelligence companions and voice recognition in smart toys, and the adoption of augmented reality (AR) and virtual reality (VR) technologies.
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Scope Of Online Toys And Games Retailing Market
The Business Research Company’s reports encompass a wide range of information, including:
Online Toys And Games Retailing Market Overview
Market Drivers –
Increasing consumer preference for online shopping and e-commerce is likely to drive growth in the online toy and game retail market. The rising preference for online shopping is due to the convenience of home shopping, a wider selection of products, and the ability to easily compare prices across platforms. E-commerce enhances online toy and game retail by providing a user-friendly shopping experience, offering an extensive array of products, enabling price comparisons, and allowing retailers to reach a global audience. In May 2024, the United States Census Bureau reported that total e-commerce sales in the U.S. rose by 8.6% in the first quarter of 2024 compared to the same period in 2023. Thus, the rapid growth of e-commerce is driving the online toy and game retail market’s expansion, with further increases anticipated through 2024 and into 2028.
Market Trends –
Major companies operating in the online toy and game retail market are focusing on prioritizing the expansion of digital platforms, such as online e-commerce marketplaces, to enhance the customer experience, increase sales, and expand their market reach. An online e-commerce marketplace refers to a digital platform where multiple sellers can list and sell their products or services, and consumers can browse, compare, and purchase from a wide range of offerings in one place. For instance, in June 2024, Tesco PLC, a UK-based retail company, launched a new online marketplace, allowing customers to shop thousands of third-party products alongside Tesco’s grocery offerings on Tesco.com and the Tesco app. The initial launch features around 9,000 products across categories such as DIY, garden, homeware, toys, and games. These third-party products are sold and fulfilled directly by Tesco’s trusted partners, while Tesco’s grocery orders continue to be fulfilled from local stores or fulfillment centers. Tesco is ensuring these sellers meet robust requirements and standards for delivery speed, returns, and customer satisfaction and will monitor their performance on an ongoing basis.
The online toys and games retailing market covered in this report is segmented –
1) By Type: Plush Toys, Infant Or Pre-School Toys, Activity And Ride-On Toys, Dolls, Games And Puzzles, Outdoor Seasonal Toys, Other Types
2) By Distribution Channel: E-Commerce Websites, Brand Stores, Marketplaces
3) By Application: School Age Children, Teens, Infants, Toddlers
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Regional Insights –
Asia-Pacific was the largest region in the online toys and games retailing market in 2023. The regions covered in the online toys and games retailing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Key Companies –
Major companies in the market are Kohl’s Corporation, LEGO System A/S, Nordstrom Inc., Mattel Inc., GameStop Corporation, Hasbro Inc., Barnes & Noble Inc., TOMY Company Ltd. , Ravensburger AG, BFL Group, Oompa Toys, Simba Dickie Group GmbH, UncommonGoods LLC, Hamleys of London Ltd, Tru Kids Inc., Le Toy Van Limited, Babesta LLC, Kidding Around Toys, Mary Arnold Toys, Tin Toy Arcade LLC, Toycra, ToysPlanet LLC
Table of Contents
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List Of Tables:
Table 1: Global Historic Market Growth, 2018-2023, $ Billion
Table 2: Global Forecast Market Growth, 2023-2028F, 2033F, $ Billion
Table 3: Global Online Toys And Games Retailing Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 4: Global Online Toys And Games Retailing Market, Segmentation By Distribution Channel, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
Table 5: Global Online Toys And Games Retailing Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
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Table 74: Kohl’s Corporation Financial Performance
Table 75: LEGO System A/S Financial Performance
Table 76: Nordstrom Inc. Financial Performance
Table 77: Mattel Inc. Financial Performance
Table 78: GameStop Corporation Financial Performance
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