The Pay-Per-Click (PPC) Software Global Market Report 2023, provides comprehensive information on the pay-per-click (PPC) software market across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa for the 27 major global industries. The report covers a ten year historic period – 2010-2021, and a ten year forecast period – 2023-2032.
Learn More On The Pay-Per-Click (PPC) Software Market’s Growth:
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As per The Business Research Company’s Pay-Per-Click (PPC) Software Global Market Report 2023, the market size is expected to grow from $17.08 billion in 2022 to $18.90 billion in 2023 at a compound annual growth rate (CAGR) of 10.6%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global pay-per-click (PPC) software market size is expected to reach $28.67 billion in 2027 at a CAGR of 11.0%.
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Technological innovations are a key trend gaining popularity in the pay-per-click (PPC) software market. Companies operating in the pay-per-click (PPC) software market are adopting new technologies to sustain their position in the market. For instance, in April 2020, SEMrush Holdings, Inc., a US-based public company that offers a SaaS platform, introduced Traffic Jet, an artificial intelligence cloud-based digital marketing toolkit aimed for generating hot leads and increasing sales figures. Traffic Jet is designed for total traffic acquisition automation and rapid access to a huge number of advertising platforms that uses AI-powered technology in conjunction with Google Analytics for continuously optimizing users’ campaigns and choosing the best channels. Additionally, it allows users to design, manage, and test any web ad using URL category, budget, and target location with the click of a mouse.
The pay-per-click (PPC) software market is segmented:
1) By Type: Search Advertising, Social Media Advertising, Remarketing, Display Advertising, Online Shopping, Other Types
2) By Deployment: Cloud, On-Premises
3) By Enterprises Size: Small And Medium Enterprises (SMES), Large Enterprises
4) By End-User: Banking, Financial Services, And In
Top 5 Major Players:
North America was the largest region in the pay-per-click (PPC) software market in 2022.
Table of contents :
1. Executive Summary
2. Pay-Per-Click (PPC) Software Market Characteristics
3. Pay-Per-Click (PPC) Software Market Trends And Strategies
4. Pay-Per-Click (PPC) Software Market – Macro Economic Scenario
5. Pay-Per-Click (PPC) Software Market Size And Growth
…..
26. Africa Pay-Per-Click (PPC) Software Market
27. Pay-Per-Click (PPC) Software Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Pay-Per-Click (PPC) Software Market
29. Pay-Per-Click (PPC) Software Market Future Outlook and Potential Analysis
30. Appendix
List Of Tables:
Table 1: Global Historic Market Growth, 2017-2022, $ Billion
Table 2: Global Forecast Market Growth, 2022-2027F, 2032F, $ Billion
Table 3: Global Pay-Per-Click (PPC) Software Market, Segmentation By Type, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 4: Global Pay-Per-Click (PPC) Software Market, Segmentation By Deployment, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
Table 5: Global Pay-Per-Click (PPC) Software Market, Segmentation By Enterprises Size, Historic and Forecast, 2017-2022, 2022-2027F, 2032F, $ Billion
….
Table 47: Google LLC Financial Performance
Table 48: Microsoft Corporation Financial Performance
Table 49: Facebook Inc. Financial Performance
Table 50: WordStream Financial Performance
Table 51: Optmyzr Financial Performance
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The Business Research Company is a market intelligence firm that pioneers in market, company, and consumer research. TBRC’s specialist consultants are located globally and are experts in a wide range of industries that include healthcare, manufacturing, financial services, chemicals, and technology. The firm has offices located in the UK, the US, and India, along with a network of proficient researchers in 28 countries. Through the report businesses can gain a thorough understanding of the market’s size, growth rate, major drivers and leading players.
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