The Personal Lubricants Global Market Report 2024 by The Business Research Company provides market overview across 60+ geographies in the seven regions – Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa, encompassing 27 major global industries. The report presents a comprehensive analysis over a ten-year historic period (2010-2021) and extends its insights into a ten-year forecast period (2023-2033).
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According to The Business Research Company’s Personal Lubricants Global Market Report 2024, The personal lubricants market size has grown rapidly in recent years. It will grow from $1.46 billion in 2023 to $1.61 billion in 2024 at a compound annual growth rate (CAGR) of 10.1%. The growth in the historic period can be attributed to women’s health and menopause concerns, influence of mass media and marketing, retail availability and accessibility, lgbtq+ inclusivity and product diversity, increasing aging population.
The personal lubricants market size is expected to see rapid growth in the next few years. It will grow to $2.38 billion in 2028 at a compound annual growth rate (CAGR) of 10.2%. The growth in the forecast period can be attributed to e-commerce dominance, emergence of organic and natural lubricants, consumer education and empowerment, cultural shifts towards openness, health and wellness trends. Major trends in the forecast period include innovative formulations and ingredients, rise in online retail channels, customization and specialty lubricants, social media and influencer marketing, cbd-infused lubricants.
The increasing prevalence of erectile dysfunction is expected to propel the growth of the personal lubricants market going forward. Erectile dysfunction refers to the inability to achieve and maintain an erection strong enough for intercourse. Personal lubricant gels are used to facilitate sexual contact, postpone the climax, and prolong contact. For instance, in August 2022, according to a report shared by the Preferred Men’s Medical Center, a US-based erectile dysfunction, premature ejaculation, and low testosterone treatment services provider, over 30 million men in the US suffered from erectile dysfunction. By 2025, 322 million men are expected to suffer from erectile dysfunction, a 207% rise. The majority of these new instances will occur in emerging countries in Africa, Asia, and South America. Therefore, increasing erectile dysfunction is driving the growth of the personal lubricants market.
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The personal lubricants market covered in this report is segmented –
1) By Type: Water-Based, Silicon-Based, Oil-Based
2) By Distribution Channel: Online Stores, Drug Stores, Hyper Markets And Super Markets, Specialty Stores
3) By End-User: Male, Female
Product innovations are a key trend gaining popularity in the personal lubricants market. Major companies operating in the personal lubricants market are focused on innovating new products to sustain their position in the market. For instance, in May 2022, Playground, a US-based sexual wellness brand, launched its debut lubricant collection, its first collection of pleasure-enhancing bedroom basics that includes four full-sensory personal lubricants created to stimulate the five senses and erogenous zones to heighten a woman’s mood, mind, and libido. Playground’s unique water-based formulation uses special ingredients to make it extraordinarily long-lasting, feel silky to the touch, and be extra relaxing in addition to being rigorously tested to be clean, vegan, and pH-balanced. It contains a unique combination of Ashwagandha, Black Cohosh, and Horny Goat Weed, three adaptogens. These herbs support better chemistry in the bedroom, more libido, and increased blood flow. The lubricants offer a velvety finish that resembles natural lubrication because they are made with calming vitamin E, moisturizing hyaluronic acid, and bamboo extract.
The personal lubricants market report table of contents includes:
1. Executive Summary
2.Personal Lubricants Market Characteristics
3.Personal Lubricants Market Trends And Strategies
4.Personal Lubricants Market analysis
5.Personal Lubricants Market Size And Growth
6.Personal Lubricants Segmentation
7.Personal Lubricants Regional And Country Analysis
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27.Personal Lubricants Competitive Landscape And Company Profiles
28.Personal Lubricants Key Mergers And Acquisitions
29.Personal Lubricants Future Outlook and Potential Analysis
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