What is the current market size and future outlook for the personal-use facial and skin therapy devices market?
The personal-use facial and skin therapy devices market size has grown rapidly in recent years. It will grow from $3.95 billion in 2024 to $4.51 billion in 2025 at a compound annual growth rate (CAGR) of 14.2%. The growth in the historic period can be attributed to increasing consumer preference for convenient and cost-effective at-home skincare solutions, rising awareness of skincare, the influence of social media and celebrities, rising aging population, and increasing disposable income.
The personal-use facial and skin therapy devices market size is expected to see rapid growth in the next few years. It will grow to $7.58 billion in 2029 at a compound annual growth rate (CAGR) of 13.8%. The growth in the forecast period can be attributed to the increasing prevalence of skin problems, growing popularity of non-invasive treatments, rise in adoption of e-commerce, increasing demand for hair removal devices, and growing health and wellness focus. Major trends in the forecast period include the adoption of advanced electronic beauty devices, advancement in LED light therapy, integration of artificial intelligence and the internet of things, demand for microcurrent facial toning devices, and demand for portable and travel-friendly devices.
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How have varous drivers impacted the growth of the personal-use facial and skin therapy devices market?
The increasing prevalence of skin problems is expected to propel the growth of the personal-use facial and skin therapy device market going forward. Skin problems are rising due to several factors, such as environmental pollution, UV radiation, hormonal changes, and aging populations. Personal-use facial and skin therapy devices reduce acne by targeting bacteria and promoting healing, stimulate collagen for improved skin elasticity non-invasively, and offer cost-effective solutions outside dermatologist visits. For instance, in July 2022, according to a report published by The International Agency for Research on Cancer (IARC), a France-based specialized cancer agency of the World Health Organization, in 2022, approximately 330,000 new melanoma cases were diagnosed globally, with nearly 60,000 resulting in death. Additionally, in January 2024, according to the American Cancer Society, a US-based non-profit organization, an estimated 100,640 new melanoma cases will be diagnosed in the United States, with 8,290 expected deaths. Therefore, the increasing prevalence of skin problems is driving the growth of the personal-use facial and skin therapy device market.
What are the primary segments of the personal-use facial and skin therapy devices market?
The personal-use facial and skin therapy devices market covered in this report is segmented –
1) By Product: Radiofrequency Devices, Electrical Muscle Stimulation Devices, Light Emitting Diode (LED) Light Therapy Devices, Other Products
2) By Type: Skin Tightening, Skin Rejuvenation, Acne, Scarring, Other Types
3) By Application: Skin Care, Facial Treatment
4) By Distribution Channel: Retail, E-Commerce
Subsegments:
1) By Radiofrequency Devices: Non-invasive Radiofrequency Devices, Home-use Radiofrequency Facial Devices, RF Microneedling Devices
2) By Electrical Muscle Stimulation Devices: TENS (Transcutaneous Electrical Nerve Stimulation) Units, EMS (Electrical Muscle Stimulation) Facial Devices, EMS Body Sculpting Devices
3) By Light Emitting Diode (LED) Light Therapy Devices: Red LED Light Therapy Devices, Blue LED Light Therapy Devices, Combination LED Devices (Red & Blue), Near-Infrared LED Devices
4) By Other Products: Ultrasonic Facial Devices, Microcurrent Therapy Devices, Dermarollers (Microneedling Tools), Oxygen Infusion Devices
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Which firms are leading the personal-use facial and skin therapy devices market?
Major companies operating in the personal-use facial and skin therapy devices market are Panasonic Corporation, L’Oréal Group, Koninklijke Philips N.V., Conair LLC, Beurer GmbH, Candela Medical, YA-MAN Ltd., NuFACE, Silk’n, Alma Lasers, Quasar Biotech, Project E Beauty, ZIIP, Lux Skin, Omnilux LED, Trophyskin, TRIPOLLAR, Norlanya, Sensica Inc., LightStim, NEWA
How will industry trends affect the trajectory of the personal-use facial and skin therapy devices market?
Major companies operating in the personal use facial and skin therapy device market are focused on developing advanced smart beauty and wellness products, such as microcurrent body devices, to enhance overall well-being and body confidence through skin stimulation at home. A microcurrent body device is a skincare tool that uses low-level electrical currents to stimulate the muscles, collagen production, and cellular activity in the body. For instance, in February 2024, Nu Skin Enterprises, a US-based personal care product company, launched the Nu Skin RenuSpa iO, an FDA-cleared microcurrent body device. The RenuSpa iO device features patent-pending adaptive microcurrent technology that adjusts to the skin’s conductivity over 80 times per second, ensuring a smooth and comfortable massage with its unique metallic node design. It offers visible beauty benefits and promotes comprehensive wellness by aiding in body restoration, revitalization, and refreshment. Users can enjoy a personalized at-home experience enhanced by the Nu Skin Vera app, which provides live data insights into the real-time adjustments of the microcurrent technology during their RenuSpa iO session.
Which geographic trends are shaping the personal-use facial and skin therapy devices market, and which region has the highest market share?
North America was the largest region in the personal-use facial and skin therapy devices market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the personal-use facial and skin therapy devices market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Personal-Use Facial And Skin Therapy Devices Market Report 2025 Offer?
The personal-use facial and skin therapy devices market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Personal-use facial and skin therapy devices are compact, portable electronic or manual devices intended for at-home skincare treatments. These devices allow users to maintain and improve the appearance and health of their skin without having to undergo frequent expert treatments. These devices enable people to better manage their beauty routines, resulting in consistent treatment and long-term skin benefits.
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