How much is the personalized retail nutrition and wellness market worth, and how is it expected to expand?
The personalized retail nutrition and wellness market size has grown rapidly in recent years. It will grow from $4.15 billion in 2024 to $4.93 billion in 2025 at a compound annual growth rate (CAGR) of 18.8%. The growth in the historic period can be attributed to a rise in chronic diseases, advances in nutritional science, educational campaigns and awareness programs, a rise in health and wellness consciousness, and a focus on individualized healthcare.
The personalized retail nutrition and wellness market size is expected to see rapid growth in the next few years. It will grow to $9.71 billion in 2029 at a compound annual growth rate (CAGR) of 18.5%. The growth in the forecast period can be attributed to the expansion of e-commerce and retail channels, growing demand for functional foods and supplements, expansion of digital health platforms, customized nutritional supplements, and expansion of personalized meal delivery services. Major trends in the forecast period include the integration of data science and AI, growth in functional foods and protein supplements, integration of biosensors and wearables, innovative solutions, and expansion of digital health platforms.
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What are the key drivers behind the rapid expansion of the personalized retail nutrition and wellness market?
The increasing adoption of a healthier lifestyle is expected to propel the growth of the personalized retail nutrition and wellness market going forward. A healthier lifestyle refers to a way of life that encompasses behaviors promoting well-being, reducing disease prevalence, and increasing life expectancy. The increasing adoption of a healthier lifestyle is being driven by growing consumer awareness about the importance of nutrition, wellness, and preventive healthcare and the need to make conscious choices to improve their overall well-being. Personalized retail nutrition plays a significant role in promoting the adoption of a healthy lifestyle by providing customized dietary recommendations based on individual health goals, preferences, and nutritional needs. For instance, in April 2023, according to the Good Food Institute, a US-based non-profit organization, the global retail sales of plant-based meat and seafood in 2022 amounted to $6.1 billion, indicating an 8% growth in revenue and a 5% increase in weight. Therefore, the increasing adoption of a healthier lifestyle is driving the growth of the personalized retail nutrition and wellness market.
What is the segmentation for the personalized retail nutrition and wellness market?
The personalized retail nutrition and wellness market covered in this report is segmented –
1) By Product Type: Dietary Supplements, Functional Foods, Functional Beverages
2) By Application: Male, Female, Children
3) By End-User: Hospitals And Clinics, Wellness And Fitness Centers
Subsegments:
1) By Dietary Supplements: Vitamins And Minerals, Proteins And Amino Acids, Herbal And Botanical Supplements, Omega Fatty Acids, Probiotics AndPrebiotics, Weight Management Supplements, Sports Nutrition Supplements, Others (Joint Health, Immune Support)
2) By Functional Foods: Fortified Dairy Products (Fortified Milk, Yogurt), Functional Snacks ( Protein Bars, Nutrient-Dense Snacks), Cereals And Grains, Functional Breads, Fortified Bakery Products, Functional Meat Products, Functional Fats And Oils, Others ( Ready-To-Eat Meals With Added Nutrients)
3) By Functional Beverages: Nutrient-Enriched Water ( Vitamin Water), Functional Juices (Detox Juices, Immune-Boosting Drinks), Protein Beverages, Sports And Energy Drinks, Tea And Coffee ( Infused With Functional Ingredients Like Adaptogens), Functional Soft Drinks, Alcoholic Functional Beverages ( Low-Sugar, Fortified Alcohol), Others ( Kombucha, Kefir)
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Who are the most influential companies in the personalized retail nutrition and wellness market?
Major companies operating in the personalized retail nutrition and wellness market are Archer Daniels Midland Company, Danone S.A., General Mills Inc., Cargill Incorporated, Herbalife International of America Inc., Isagenix International LLC, The Bountiful Company, Nestlé Health Science, The Hain Celestial Group Inc., Innophos Holdings Inc., Noom Inc., Thorne Research Inc., Vida Health Inc., Foodsmart, Bayer AG, Matsun Nutrition LLC, RedBrick Health Corporation, Nature’s Bounty Inc., Viome Life Sciences Inc., DayTwo Inc., Glucovation Inc., Savor Health Inc., DNAfit, Consumer Physics Inc., Tellspec Inc.
What are the most influential trends expected to drive the personalized retail nutrition and wellness market forward?
Major companies operating in the personalized retail nutrition and wellness market are focusing on developing advanced technological solutions, such as digital platforms leveraging new insights tools, to deliver highly customized dietary recommendations, improve user engagement, and enhance health outcomes through data-driven strategies. A digital platform refers to online platforms, apps, or tools offering tailored guidance, data analysis, and support for individuals’ health goals and dietary needs. For instance, in August 2023, Albertsons Companies, Inc., a US-based grocery store company, launched the latest digital enhancement to its Sincerely Health platform, a nutrition insights tool that measures grocery purchases based on the serving recommendations of the USDA’s MyPlate guidance. The platform allows users to set nutrition goals, earn healthy points and rewards, and access comprehensive wellness management features, all conveniently accessible through 16 grocery apps and websites. The USDA’s MyPlate program gives recommendations for consuming the five food groups that comprise a healthy dietary pattern, including fruit, vegetables, grains, protein sources, and dairy or fortified soy substitutes, as well as healthy eating in general. By linking a customer’s loyalty account to their Sincerely Health profile, the nutrition insights tool may evaluate recent and future grocery purchases and automatically compute how many of their food items satisfy MyPlate dietary guidelines.
What are the major regional insights for the personalized retail nutrition and wellness market, and which region holds the top position?
North America was the largest region in the personalized retail nutrition and wellness market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the personalized retail nutrition and wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Does The Personalized Retail Nutrition And Wellness Market Report 2025 Offer?
The personalized retail nutrition and wellness market research report from The Business Research Company offers global market size, growth rate, regional shares, competitor analysis, detailed segments, trends, and opportunities.
Personalized retail nutrition and wellness refers to a specialized area within the healthcare industry that focuses on providing customized nutrition and wellness solutions to individuals. It utilizes a combination of advanced data analytics, genetic testing, and personalized coaching to create customized nutrition plans and wellness programs tailored to each individual’s unique health needs and goals.
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